Generation Z defined; The 5 characteristics of today's students

Friday, September 09, 2016


For today’s students, growing up with the emerging technologies at their fingertips has blurred the lines of work and social, of study and entertainment, of private and public. They now live in an open book environment – just a few clicks away from any information. They connect in a border less world across countries and cultures, and they communicate in a post-literate community where texts and tweets are brief, and where visuals and videos get the most cut-through.

At McCrindle, we are regularly engaged by a variety of organisations to assist with understanding who Generation Z is, what context they are being shaped in the traits that define them. Before we can engage this generation, we first need to understand them.

So how can we understand the emerging generations and their learning habits? Well, based on our research, here are five characteristics of today’s students:

Social

Traditionally, learning took place in the classroom and the practice and application through homework. However, in the 21st Century, content can now be accessed through technology anywhere, and often in very visual and engaging forms. Thus we have the flipping of education where the learning takes place outside the classroom, but the essential engagement and practice is still conducted at school, by the all-important facilitator, rather than the teacher.

Mobile

Not only through technology do today’s students interact, but they are mobile in terms of the jobs they will have and the homes they will live in. It is therefore important to think about how you can equip this generation with not just content but resilience in a changing world.

Global

Today's generation of students are truly global, and are the most likely generation to work in multiple countries. They’re the most globally connected and influenced generation in history and are not limited to the local, but are global as never before.

Digital

We've called the emerging generation, Gen Alpha, but we also call them Generation Glass, because it is not just pen and paper, but iPads and screens on which they will learn, which are designed to not just display the written but the visual. While today’s students need literacy they also need digital skills to thrive in this changing world.

Visual

In an era of information overload, messages have increasingly become image-based and signs, logos and brands communicate across the language barriers with colour and picture rather than with words and phrases. Communicating symbols and pictures with stories isn’t an entirely new concept. Most ancient forms of communication such as indigenous rock art, reinforces the notion that it is pictures not words that tell the story. Visuals are also the way in which the brain processes information best. It can retain visual symbols and images rather than just written content. Our analysis of learning styles has shown the dominance in the visual and hands on learning styles, above auditory delivery form, which has traditionally dominated the classroom.


To find out more about Generation Z, visit our site generationz.com.au and if we can assist with any presentations on the topic of the emerging generations, please feel free to get in touch.


About Ashley McKenzie - Team Leader of Communications at McCrindle

Ashley McKenzie is a social researcher, trends analyst and Team Leader of Communications at the internationally recognised McCrindle. As a trends analyst she understands the need for organisations to communicate with the emerging generations to effectively engage and motivate them. 

From her experience in managing media relations, social media platforms, content creation and event management, Ashley is well positioned to advise how to achieve cut through in these message-saturated times. 

Her expertise is in training and equipping leaders and teams on how to communicate across generational barriers.


DOWNLOAD ASHLEY'S SPEAKERS PACK HERE.

Welcome to our blog...

We have a passion for research that tells a story, that can be presented visually, that brings about change and improves organisations. And we hope these resources help you know the times.

Our Social Media Sites

Facebook | McCrindle Research Social Media YouTube | McCrindle Research Social Media Twitter | McCrindle Research Social Media Flickr | McCrindle Research Social Media Pinterest | McCrindle Research Social Media Google Plus | McCrindle Research Social Media LinkedIn | McCrindle Research Social Media Mark McCrindle Slideshare


Last 150 Articles


Tags

Sydney keynote speaker emerging trends social media trends of 2016 demographic transformations 2013 stay home keynote speaker media study Real Estate Institute of Victoria "know the times" deloitte renting Deaths Aussies group high density overcast logan Wodonga Assistant Store Manager townhouses in the media sunny days teleworking population milestone world fresh not for profit hello fresh socialising economic Royals baby names year 7 Northern beaches Event experience work mates emerging technologies future states Western Australia resource mccrindle housing market events hornsby investment video trends analyst residents royal entrepreneurial tattoos award children demographic trends Northern Beaches 2014 news case study WA online dessert customer census student mccrindle in the media optimistic population growth focus group Australia Day entrepreneur eliane ACF 2016 optus rental stress demographer housing affordability graphs 2017 Territory Charlotte coffee builders ethnography society trends winter australian social research media commentary Kirsten Brewer EFF learn group session wellbeing fears sustainable New Zealand event SA real work-life responsive personal growth insights education wedding offenders collaborative holidays learning research pack FOMO annual income rise of local home ownership DIY ashley fell conference presentation equip Australians report sentiments education future report Queensland high school celebration results poor internships baby boom Australian Bureau of Statistics workshop capital city financial university 23 million communities FPA Engineering Manager interactive marketing social enquiry innovative public speaking analysis survey click weather South Australia future proofing forecasting The Daily Edition Word Up publication social life cloudy days monarchy JOMO cost trends Australian communities going out quote environment millenials insight urban The ABC of XYZ commute GPO ACT young australians urban living Do It Yourself cooking schools students selfie networking ABS wealth distribution school authenticity shifts Social Trend sunburnt country manly easter Australian Families teachers ipswich rent Christmas presents identity conference speaker living father's day Real Estate generations repayments royal influence names Christmas season internet menai increasing densification millennials budget land of the middle class marriages February 16 social shifts religion social research gold coast Res Vis priorities tableau REIV National Conference snapshot sector mateship learner australian communities forum speakers Channel 7 Education Future Forum unaffordable Australian Communities Trends social change happiness royal baby national wealth area learning styles Gen Y crime entrepreneurs of today school students teach future of work engagement innovation middle class statistics poker master divorce rate social commentator church 2012 sydney speaker transport sydneysiders the changing face of cost of living Queensland: QLD data analyst moreton bay TDE 2015 household local communities men environmental scanning consumer faux-cilise trends of 2017 Christmas lunch staff ease of travel Kiwi employment growth tuesday rising house prices research visualisation tv entertainment property price career outsourcing leadership typical australian data educated daily commute faux-cilising Australian Dream in depth interviews income Research Executive population trend tuesday future-proof thought leadership Canberra apartment Scouts curiosity victoria thrive generation Z education future omnibus PSI sector wide growing population IT Specialists stats change VIC futurist affordable workplace recap community workforce wealth and income distribution organisations wages earn slideshare Sydney 40 million litter sydney event google schools clothing neutral bay Aussie know the times rule keeper urban taskforce australian communities trends report wealth Generation X cancel plans pyrmont Financial Planning Association unemployment shopping global leader define New Zeland McCrindle Speakers energy mentor megatrends debt house prices future proof home Wagga Wagga government lalor park prince george local Adelaide new york times safe young people home owner internship baby name trends qualitative research Generation Y Tuesday Trends future of education Australian Census social analysis potts point cancelling plans relational researcher generation market research weekly earnings January 26th jobs careers participants panel suburban living volunteers easy rider ageing population demographic follow generational trends mover and shaker Australia Day 2017 summer cancelling event social researchers social impact English baby teaching population map community event gender Hornsby Shire Council forum tea hills shire technology politics women Australian Trends System's Architect resilience wolloomooloo motivate water christmas presentation waverton investor debate baby name predictions employers media release households goal professional development Tuesday Trend tips education sector woolworths 2016 personalities Merry Christmas alpha seasons ideas online shopping 1975 Caregiver TAS keynote research social trends ultimo year 12 crows nest millionth social researcher relevant post rationalism educhat couple meals brand Northern Beaches Christian School financial independence shbc economy royal family intern social commentary proactive winter blues state jobs of the future finance communication NEETs skills huffington post child care 10 years cars Financial Planning Association of Australia shopper's pick Gen X NT house hobart food australians staying home more Crime Rates research services Geoff Brailey house price greatness emerging generations nfp presentations youth unemployment program product long weekend brand experience cartodb blaxland gen z sports darwin marrickville business index professional small business vegemite Love survey design moderators guide rich NSW global financial crisis education research christianity twentyseventeen mccrindle tea retirement culture low density capital cities leadership workshop public holiday affordability work Population Clock dare to dream society rain geomapping consumerism Netflix family ACF social lives not-for-profit dreaming Northern Territory brisbane sector wide study global generations lifestyle wealth and income Valentine’s Day Duchess of Cambridge challenge university degree owning a home 24 million village mccrindle research anzac Wellington data visualisation 1994 vegetarian visual charity property media activity earnings Melbourne cash sun DESTEL infographic acf15 mortgage socialites plans newspaper hopes eliane miles ashley mckenzie list Tasmania princess charlotte families CBD 1980 community engagement teacher perth Australian Home World Water Day financial future engage average aussie life housing trends optus my business awards financial dreams facts property market cultural diversity balance Bathburst australia training criminal suburb gen alpha renter of the future professional speaker New South Wales collaboration bondi research data focus groups non profit language digital grandparents kate middleton business city national private wealth mining boom urban living index communications domestic marriage mobile visualisation friends Christchurch communicate Channel Seven dream mythbusters parenting buildings 24,000,000 high density apartments school satisfaction salary divorce narcissism mother's day world youth day baby name mythbusting tertiary education brands workplace culture HSC Births Mark McCrindle housing growth 2020 faux-ciliser generation alpha Australian demographics baby boomers goals suburbs spend friendship trend toys Australian schools staying in holiday google for education REIV Conference youth sydneycity 1968 cold demographics conference etiquette Financial Planning Week organisational culture parents students paying to work daily telegraph housing national crime rates high density living social Myth aussie culture

Archive