Generation Z defined; The 5 characteristics of today's students

Friday, September 09, 2016


For today’s students, growing up with the emerging technologies at their fingertips has blurred the lines of work and social, of study and entertainment, of private and public. They now live in an open book environment – just a few clicks away from any information. They connect in a border less world across countries and cultures, and they communicate in a post-literate community where texts and tweets are brief, and where visuals and videos get the most cut-through.

At McCrindle, we are regularly engaged by a variety of organisations to assist with understanding who Generation Z is, what context they are being shaped in the traits that define them. Before we can engage this generation, we first need to understand them.

So how can we understand the emerging generations and their learning habits? Well, based on our research, here are five characteristics of today’s students:

Social

Traditionally, learning took place in the classroom and the practice and application through homework. However, in the 21st Century, content can now be accessed through technology anywhere, and often in very visual and engaging forms. Thus we have the flipping of education where the learning takes place outside the classroom, but the essential engagement and practice is still conducted at school, by the all-important facilitator, rather than the teacher.

Mobile

Not only through technology do today’s students interact, but they are mobile in terms of the jobs they will have and the homes they will live in. It is therefore important to think about how you can equip this generation with not just content but resilience in a changing world.

Global

Today's generation of students are truly global, and are the most likely generation to work in multiple countries. They’re the most globally connected and influenced generation in history and are not limited to the local, but are global as never before.

Digital

We've called the emerging generation, Gen Alpha, but we also call them Generation Glass, because it is not just pen and paper, but iPads and screens on which they will learn, which are designed to not just display the written but the visual. While today’s students need literacy they also need digital skills to thrive in this changing world.

Visual

In an era of information overload, messages have increasingly become image-based and signs, logos and brands communicate across the language barriers with colour and picture rather than with words and phrases. Communicating symbols and pictures with stories isn’t an entirely new concept. Most ancient forms of communication such as indigenous rock art, reinforces the notion that it is pictures not words that tell the story. Visuals are also the way in which the brain processes information best. It can retain visual symbols and images rather than just written content. Our analysis of learning styles has shown the dominance in the visual and hands on learning styles, above auditory delivery form, which has traditionally dominated the classroom.


To find out more about Generation Z, visit our site generationz.com.au and if we can assist with any presentations on the topic of the emerging generations, please feel free to get in touch.


About Ashley McKenzie - Team Leader of Communications at McCrindle

Ashley McKenzie is a social researcher, trends analyst and Team Leader of Communications at the internationally recognised McCrindle. As a trends analyst she understands the need for organisations to communicate with the emerging generations to effectively engage and motivate them. 

From her experience in managing media relations, social media platforms, content creation and event management, Ashley is well positioned to advise how to achieve cut through in these message-saturated times. 

Her expertise is in training and equipping leaders and teams on how to communicate across generational barriers.


DOWNLOAD ASHLEY'S SPEAKERS PACK HERE.

Welcome to our blog...

We have a passion for research that tells a story, that can be presented visually, that brings about change and improves organisations. And we hope these resources help you know the times.

Our Social Media Sites

Facebook | McCrindle Research Social Media YouTube | McCrindle Research Social Media Twitter | McCrindle Research Social Media Flickr | McCrindle Research Social Media Pinterest | McCrindle Research Social Media Google Plus | McCrindle Research Social Media LinkedIn | McCrindle Research Social Media Mark McCrindle Slideshare


Last 150 Articles


Tags

teaching proactive SMSF equip community engagement norwest property Sydney’s south west Engineering Manager government video storytelling motivate debate schools car Sydney keynote speaker mccrindle tea sector 2017 train the lucky country ACT residents staying in micro apartments travelling balance NBRS Architecture neutral bay growth of sydney stay home christianity Research Director baby boomers presentation Scouts ultimo aged care school students society winter blues 23 million jobs of the future moderators guide Australians Assistant Store Manager baby name trends online shopping millennials sports 2016 census results finance communicate educated increasing densification gen z goal work mates princess charlotte royal influence IT Specialists relational investing slideshare darwin New Zealand men gig CPI generation alpha economy social analyst entrepreneurs of today pharmacy Queensland: QLD baby names report teachers Crime Rates baby bondi crows nest futurist hills shire micro screenage VIC religion cartodb university degree trends study change gig economy australians staying home more speaker global generations February 16 SMART socialites state digital intern research January 26th ashley fell cash social researcher bus panel local community Word Up graphs internships Myth communication coffee lovers wedding engagement ageing population identity school satisfaction Gen X year 7 changing face of sydney workplace culture cultural diveristy volunteering social commentator donation high density living generational trends home ownership families REIV Conference case study Canberra South Australia group Adelaide australian community trends report Western Australia Gen Y mobile census fail DIY care support Christchurch townhouses wages university collaborative sydneycity business index professional office opening young people rain travel leadership megatrends TAS training states aged care puzzle women the great screenage sydney speaker tea Duchess of Cambridge cultural diversity urban living index Tasmania visual couple social analysis monarchy national crime rates internship google entrepreneur demographer growth events innovative etiquette casual Melbourne australian communities trends report speakers housing affordability coffee employmee education #censusfail average aussie Northern Beaches suburban living ease of travel home owner Australian Bureau of Statistics focus groups stats millionth lalor park insight research report future donate happiness salary CBD Elderslie-Harrington park house price low density moreton bay grandparents owning a home healthy future relevant local hello fresh poker master pharmacies Charlotte 2014 ideas leadership workshop australian communities forum mining boom Bathburst Australian Families FOMO mccrindle earning future of education click Willowdale capital cities mentor social VET sector education research live the dream impact market research responsive dream financial independence Northern Territory innovation cancelling event media activity Australian Home cica christian unemployment house define weekly earnings data lifestyle tableau not for profit research real budget optus Australian demographics 24,000,000 Do It Yourself income story priorities research pack apartments Generation X national private wealth acf15 omnibus ACF2017 forecasting volunteers NEETs sydneysiders 10 years mccrinlde communications baby names sydney event sydney metro business chairty shopping personal growth list volunteer authenticity WA baby name predictions rent sustainable public transport group session sunburnt country challenge environmental scanning interactive plans social shifts Sydney population post rationalism Social Trend educhat business performance rule keeper Hornsby Shire Council census data Valentine’s Day award winner marketing Andrew Duffin food insecurity meals shopping centre suburb hills mccrindle in the media households friendship social researchers celebration cancelling plans waverton google for education Education Future Forum GPO consumer who is generation z Australia street media commentary insights parents fears results Lower Hunter suburbs visualisation vegetarian conference speaker financial dreams ethnography ashley mckenzie year 12 Jura Australia gender brand experience Wellington sydney hills renter of the future menai Christmas season spirituality product litter breakfast non profit hobart 1980 education future report builders Kirsten Brewer ACF ACF17 winter public speaker australian Real Estate Institute of Victoria high density apartments workshop report future proofing commuting earn VET eliane miles aussie culture overcast national wealth Northern Beaches Christian School baby boom household tuesday cold Northern beaches Event house price rise buildings education sector property market ABS capital city customer future of work royal baby teleworking high school australia small business engage speajer research visualisation SRE technology urban outsourcing potts point Mark McCrindle investment the australian dream mortgage award goals Caregiver crime royal world youth day Financial Planning Association cloudy days average Australian FPA in depth interviews easy rider charities cost volunteering data not for profit faith mythbusters bureau rising house prices youth faux-ciliser brands office space financial fears divorce rate safe not-for-profit What is food insecurity? social commentary census 2016 2013 Love house prices unaffordable teach HSC TED talk demographic perth typical australian giving data analyst cost of living careers Research Executive in the media tips Aussie logan kate middleton skills toys ACF 2016 village The ABC of XYZ tv keynote speaker grave decision media school population milestone forum professional development Australian communities daily commute Skilling follow cooking REIV National Conference mythbusting event Australian Trends the hills newspaper wolloomooloo twentyseventeen 1968 know the times curiosity thrive trends of 2017 marrickville housing culture selfie workplace McCridle ipswich shopper's pick Australia Day younger generations charity System's Architect environment economic organisations public speaking Australia Day 2017 Births shbc James Ward census results names population growth screenagers investor culturally diverse population map apartment Deaths New Zeland 40 million NSW hornsby affordable analysis facts living going out Royals Australian Census millenials nfp Queensland brisbane greatness family local communities professional speaker Business analysis life sunny days social enquiry offenders program purpose forecast "know the times" generations new york times Work place dare to dream long weekend easter demography trend tuesday learning financial planning Netflix housing trends earnings socialising schools students mateship experience English renting The Daily Edition commuters infographics poor resilience focus group EFF retirement demographic transformations office hopes marriages snapshot urban taskforce optimistic Aussies Australian schools hunger Cobbitty-Leppington brand land of the middle class work-life internet Res Vis manly recap Geoff Brailey research services geomapping money 24 million prince george gen alpha mother's day tertiary education rise of local learning styles Australian Population Australian Communities Trends learner mover and shaker wealth inequality showreel victoria water qualitative research research on coffee NFP event Channel Seven researcher optus my business awards trends of 2016 cancel plans wealth and income distribution Real Estate NBRS Hunter Valley Sydney professional presenters Lower Hunter Region transport sector wide world tattoos future of shopping area World Water Day choice workers Wodonga 2012 housing market conference dreams Vocational education future-proof wellbeing trend generation social impact deloitte news Territory Merry Christmas speakers pack pyrmont survey design learn dessert demographic trends belief friends work from home community Macquarie University commute demographics entertainment workforce weather cars ageing consumerism supply and demand 2016 population sentiments Kiwi baby names australia report PSI holiday baby name social lives social life holidays organisational culture media release new office Performance Sentiment Index survey parenting financial future research data repayments students Australian Dream australian real estate social change woolworths home language conferences narcissism Generation Y high density spend fresh ferry society trends 2015 statistics Financial Planning Association of Australia infographic wall the hills shire online TEDx social trends 1975 collaboration royal family church 2020 faux-cilise data visualisation emerging generations eliane employmer teacher 2016 census alpha staff keynote domestic property price infographic Mount Annan-Currant Hill contiki personalities Wagga Wagga urban living generation Z census TDE Jura Coffee leader work career public holiday faux-cilising marriage Tuesday Trends vegemite New South Wales rich Christmas lunch meetings employment ACT Report dreaming average sydneysider 1994 summer mccrindle research food bank middle class NT the average aussie trades sun jobs Channel 7 communities entrepreneurial education future children participants shifts networking Maxim Accounting annual income gold coast thought leadership australian social research father's day Sydney Hills Business Chamber professional services divorce city Population Clock criminal JOMO community event clothing youth unemployment medicine DESTEL Financial Planning Week anzac affordability quote global financial crisis publication emerging technologies housing growth Tuesday Trend paying to work christmas Christmas presents TED wealth wage trends analyst Australian community trends social issues emerging trends global daily telegraph politics young australians food seasons social media SA financial presentations growing population student future proof energy McCrindle Speakers resource the changing face of social research Mark McCrindle in the media huffington post rental stress wealth and income wealth distribution conference presentation sydneysider employers debt sector wide study Hills Shire Council child care blaxland

Archive