Homes of the Future: Mark McCrindle discusses housing trends

Thursday, June 16, 2016

What is shaping our built environment?

The first is population growth. Australia has just reached 24 million which means we have added an extra million people in less than 3 years, and most of this growth is in our larger capital cities. This is creating a shift from suburban to urban living; from the traditional horizontal communities to the new vertical ones. In our largest capital cities, two-thirds of all new housing approvals are high or medium density rather than detached homes. This densification is creating walkable communities, multi-use areas where people live, work and play in a more localised space, and of course increased access to transit and transport hubs. The other factor shaping developments is affordability. With rising house prices, Australians are looking for financially sustainable options which meet the needs of both lifestyle and affordability, and create the flexibility for our homes to change in tune with our needs and lifestyles.

What are the current trends and will they last?

While design trends come and go with the changing fashions, there are some broader development trends that are here to stay. The increased access to open spaces, in-door out-door areas, balconies, natural light and bringing vegetation into urban environments are all timeless trends that resonates with our temperate climate and needs. Similarly, with food central to our social environment, open-plan kitchens and meal areas in homes and open social spaces in offices are trends we will see continue.

How is technology affecting it?

Today’s technology is seamlessly integrated into our lives, and we are seeing the same seamless integration into our homes. The internet of things means that lighting, sound, temperature, entertainment and security in our domestic environments are all manageable through our personal devices. The decade ahead will see our pantries and fridges talk to our devices to update shopping lists, our home entertainment experience continue playing seamlessly on our portable devices and our hydrogen cars help power our homes.

Image source: The Clipsal Smart Home range (courtesy of www.clipsal.com)

What are the demographic trends?

Homes of the future will have the flexibility to accommodate multiple generations living under the one roof. They will meet the changing needs of a more culturally diverse community and have clever innovations to facilitate support to Australians living independently in their homes to a much older age than we currently see.

What does the future hold?

While Generation Z, who are just starting their careers, will have to pay more for their homes in the future, these buildings and the built environment in which they sit will far exceed what their parents experienced in their first homes. Not only will the technologies and fittings in the home be exciting but the community spaces, café culture and neighbourhood amenities will continue to adjust and adapt to meet the lifestyle expectations of the 21st Century generations.

Sydney's Rising Star Suburbs

Monday, January 04, 2016

Analysis of the Urban Living Index shows the
top 3 growth areas to watch


The Urban Living Index rates each of Sydney’s suburbs based on five key liveability factors: Community, Employability, Amenity, Accessibility and importantly, Affordability.

While some of Sydney’s most glamorous suburbs such as Bondi, Neutral Bay and Manly did very well on the first four measures, they did not do well in the affordability category. The cost of living and the cost of housing are currently red-hot issues for Sydney siders and so affordability is in many ways the priority issue with the other lifestyle measures remaining purely theoretical for those priced out of an area.

The majority of Sydneysiders (51%) believe that their area will be even less affordable in three years’ time than it is today- which is almost five times as many as those who believe their area will become more affordable. And most strikingly, almost 9 in 10 Sydney residents (88%) state that housing affordability will be a massive or significant challenge for the next generation.

With this in mind, we have analysed the Urban Living Index data of all Sydney suburbs to find the areas that have excellent affordability- but also rate very well on the other lifestyle measures.

While there are 25 suburbs that score 15 or above (out of 20) for affordability, there are three areas in this list that have great results in the other liveability categories as well.

1st Lalor Park

Lalor Park and the adjoining Kings Langley toped our hot spotting list. The affordability score (15) was excellent, and these suburbs have an amenity score (a measure of the number of shops, restaurants, arts and recreation facilities and educational options in the suburb) which was very good. In fact these suburbs scored higher on the local amenity provisions than suburbs including Newport, Wahroonga and Frenchs Forest. Similarly Lalor Park and Kings Langley scored well on accessibility (a measure that looks at public transport, employment access and walkability of an area) and above beach and harbour side suburbs like Avalon and Rose Bay.

While the overall score for Lalor Park-Kings Langley is in the “Very Good” category, its excellent affordability ranking makes it a suburb likely to boom.

2nd Menai

Menai and the adjoining suburbs of Lucas Heights and Woronora are the next suburbs set to take off based on this analysis. Relative to other Sydney suburbs, the affordability is in the excellent category and this is matched by the employability category. So the combination of good employment numbers, a significant local economy and access to housing more affordable than much of Sydney, this area in Sydney’s south is a clear hotspot.

3rd Blaxland

The third most rated area from this affordability and liveability analysis is Blaxland at the foot of the Blue Mountains and the adjoining suburbs of Warrimoo and Lapstone. Just 8 minutes from the M4 motorway, and less than 10 minutes from the Western Sydney suburbs of Penrith and Emu Plains, this area has become part of Sydney’s greater west yet the affordability, along with the community and amenity scores lift it above many areas in the outer western Sydney ring.

As the urban living index data shows, liveability depends on more than just water views and beach access- the practical factors of educational options, employment access, public transport and other built amenity and of course affordability all make an area desirable and facilitate lifestyle. That is why each of these areas have rated on the Index above the well-heeled suburbs of Palm Beach, Belrose and Vaucluse and it is why they stand out as rising stars.


This research we conducted for Urban Taskforce Australia is an example of robust research generating significant media activity and reader interest. This particular piece was summarised in the Sydney Morning Herald here, and as you can see from the image below was in the top 5 most read columns on the day in the Sydney Morning Herald, the Melbourne Age and the Brisbane Times.

For more information

The Urban Living Index was developed by McCrindle for Urban Taskforce Australia. More information and interactive maps are available at www.urbanlivingindex.com

Hooray for the Urban Living Index: A new evidence base to help urban planners & policy makers

Wednesday, December 23, 2015

The co-authors of the newly developed Urban Living Index – The Urban Taskforce and McCrindle Research – rightly state that the challenge in planning for Sydney’s future is to ensure that population growth does not compromise its “world-beating lifestyle”. By tracking five key categories that produce a measure of liveability in a city, the Index is a great first step in developing an evidence base to monitoring changes as the Sydney metropolitan area as it grows – both outwards and upwards.

A key theme in most media reporting about the Index is that upwards growth – through increased residential density – is the way to ensure high levels of amenity and accessibility are maintained as Sydney grows, and that a reliance on outwards expansion may compromise such liveability standards. Although the Index broadly shows that denser residential areas rate highly from a liveability perspective, we need to dig a bit deeper to understand what it is about these areas that make them liveable. It is not just a case of these highly rated areas being dense, which is actually just a relative measure of compactness. There are many more factors at play than compactness in making a place liveable and sustainable.

The structure of the overall city, with its public transport and road network and its layout of employment and retail locations, influences transport choice more than most other factors. At the local level, good walking and cycling connectivity to local shopping and public transport services is the key to how we move around. Of course, there is also the influence that individual behaviours, intentions and beliefs have on how a community might inhabit and use places and spaces. Density also plays a role, especially population density, as this helps underpin social and economic sustainability in local areas. But density is not the end game – far from it.

For example, the Index shows that Marrickville has a relatively low high density component for an inner city area (40%) but a very high liveability ranking. On the other hand, Woollahra has a higher high density component (50%) but a relatively low liveability ranking for an inner urban area. If one interrogates the rankings, you’ll see that Marrickville ranks highest for accessibility (which considers the factors I mention above), whereas Woollahra has a relatively low ranking for accessibility. This example, and there are many others across the metropolitan region, shows that higher density areas do not necessarily guarantee higher levels of accessibility.

The upshot of policy makers and planners thinking that increased density inevitably produces more liveable and sustainable urban areas has resulted in, until recently, a saturation of multi-level apartment construction in infill areas. And some of these areas have been bereft of the factors that the Index shows achieves high levels of amenity: within walking distance to rail or priority light rail and bus routes that connect to employment locations; within walking distance to a plentiful supply of local shops and services; well-connected and safe walking and cycling routes; and a range of different residential options that help create a vibrant social mix of different family types.

I think the Index helpfully shows that density is just part of the story. The Index is comprised of twenty separate measures- and many of these are not at all reliant on densification. As I’ve shown above, we cannot simply assume that areas of high density automatically generate liveable and sustainable outcomes. There are simply too many factors at play to make this conclusion.

Dr Michael Grosvenor, Principal MGC

An event recap of the Urban Living Index launch

Monday, December 14, 2015

It was a privilege for two of our team, Mark McCrindle and Annie Phillips to attend and present at Urban Taskforce’s launch of the Urban Living Index on Thursday 10th December.

The event was an opportunity to showcase the Urban Living Index and how it can be best utilised as Sydney continues to grow and increase in densification.

The Urban Living Index

Earlier this year we had the opportunity to develop The Urban Living Index, which is going to be used as an ongoing measure for the liveability of suburbs in Sydney. This instrument considers the affordability, community, employability, amenity and accessibility of an area to determine how liveable it is. The challenge for Sydney’s future is to ensure that it responds to population growth yet maintains its world-beating lifestyle and that its liveability rises to match its increasing density. While a city can always improve, the results of the Index show that the city planning and unit development are creating thriving urban communities, as evidenced by the results that show superior liveability in high density Sydney suburbs.


To read the full report, visit the Urban Living Index website here.





Sydney’s most liveable suburbs

Crows Nest-Waverton
Surry Hills
Pyrmont-Ultimo
Marrickville
Potts Point – Woolloomooloo

In the media




Sydney Morning Herald - Measuring urban living across Sydney








Welcome to our blog...

We have a passion for research that tells a story, that can be presented visually, that brings about change and improves organisations. And we hope these resources help you know the times.

Our Social Media Sites

Facebook | McCrindle Research Social Media YouTube | McCrindle Research Social Media Twitter | McCrindle Research Social Media Flickr | McCrindle Research Social Media Pinterest | McCrindle Research Social Media Google Plus | McCrindle Research Social Media LinkedIn | McCrindle Research Social Media Mark McCrindle Slideshare


Last 150 Articles


Tags

responsive city Cobbitty-Leppington organisational culture educhat choice workers sports high density living sustainable millionth faux-cilising NEETs contiki menai thought leadership 2015 average aussie royal influence Crime Rates innovative internships Australian communities australian Assistant Store Manager mover and shaker New Zealand Christmas presents weekly earnings generation Z marketing research on coffee tips trades events shopper's pick 23 million university bureau office opening healthy future victoria financial dreams conference Geoff Brailey greatness baby Australian Bureau of Statistics year 12 2016 census baby name trends food educated annual income national wealth teacher generation affordability report tv REIV Conference Australia street salary urban video Australian Population education conference presentation volunteers internship professional speaker capital cities emerging trends affordable the great screenage national private wealth criminal workplace culture increasing densification demography wealth chairty travel donate children stay home religion Christmas lunch work-life New Zeland names 40 million cancel plans Northern Territory census results news the hills millenials australian communities forum insight baby boom rich shbc training Channel Seven happiness visual breakfast financial independence socialites belief Births community event in depth interviews Tasmania data analyst employmee future-proof sector wide study housing trends relevant wolloomooloo going out gig sunny days sydneysider divorce rate 1980 rent panel Netflix economic charity identity 24,000,000 Scouts living property market baby names australia report christmas Kirsten Brewer Duchess of Cambridge sydney event 1994 Western Australia ageing population Macquarie University urban living christianity Australian schools wealth distribution Northern Beaches Christian School forum Queensland: QLD demographic trends leadership workshop schools students cancelling event James Ward manly Australians analysis quote South Australia Population Clock census fail sunburnt country sydneysiders McCridle the lucky country Bathburst jobs of the future ACF 2016 Do It Yourself the average aussie speakers 2014 education future village optus my business awards trends of 2016 The ABC of XYZ meals royal selfie DESTEL communicate Wellington in the media CBD cars 2017 seasons census 2016 leader global population map wealth and income education sector new office eliane miles winter list mccrindle cartodb 2020 income Andrew Duffin trend tuesday poker master study mateship VET sector social life purpose Tuesday Trend mythbusters demographic VET teaching office poor sentiments wage grandparents future proofing equip property price focus groups Charlotte NBRS toys easter socialising cloudy days safe student Elderslie-Harrington park REIV National Conference sydney hills suburb cultural diversity litter moreton bay organisations communities Aussies father's day growth holiday real marriage experience relational Wagga Wagga hopes Love population census data intern "know the times" program Northern beaches Event school satisfaction conferences trends of 2017 bondi social impact Generation X Hornsby Shire Council offenders 24 million collaborative potts point future of shopping professional development shopping centre communications sydney metro 2016 census results sydney speaker wealth and income distribution christian easy rider ACF2017 thrive learner Australian Census Wodonga Mark McCrindle visualisation growing population faux-cilise Mount Annan-Currant Hill debt housing growth etiquette entrepreneur local community acf15 TED outsourcing consumerism workshop education future report royal family Financial Planning Association of Australia mentor travelling community tattoos dare to dream volunteering data investing Skilling environmental scanning suburban living learning unemployment research data capital city digital JOMO Christchurch micro apartments infographic wall youth unemployment the hills shire the australian dream qualitative research Channel 7 Kiwi residents generation alpha sun kate middleton screenage survey food insecurity giving Vocational education wages high density apartments donation energy australian social research casual school social shifts survey design grave decision car men Research Executive commuters priorities demographer Australian Communities Trends plans financial future suburbs hills shire cold financial Canberra publication rain transport Melbourne media commentary post rationalism media 2013 research report future states presentations social trends World Water Day Adelaide speaker narcissism DIY cica home budget shifts population growth English Real Estate SMART Work place authenticity proactive challenge speajer motivate property house prices millennials celebration hobart 2012 Australian demographics spirituality mccrindle research business Gen Y divorce click population milestone gen alpha dessert employers global generations infographic professional generations logan deloitte blaxland paying to work gig economy FOMO know the times data ACT Report Australia Day define hornsby baby name predictions twentyseventeen TDE GPO aged care puzzle google Australian Home ferry nfp gender customer education research renter of the future keynote gold coast stats rule keeper impact owning a home urban taskforce university degree financial fears pyrmont speakers pack consumer micro baby names anzac skills economy government Valentine’s Day Australian Dream local new york times winter blues teach ideas professional presenters entrepreneurial ACT waverton year 7 household NT house water group engage research work daily telegraph food bank retirement insights HSC TAS group session hunger Sydney keynote speaker earn monarchy commute Jura Coffee spend royal baby volunteering resilience national crime rates cooking research pack Queensland collaboration 10 years Christmas season school students ultimo australian communities trends report technology summer prince george friendship the changing face of public speaking coffee lovers aussie culture balance data visualisation environment parenting ACF17 entertainment meetings media release bus average sydneysider business performance work mates unaffordable infographics long weekend fresh baby names report high school life demographics staff wellbeing jobs average Australian overcast cash trend futurist society trends Hills Shire Council high density business index learn apartment The Daily Edition internet money sydneycity social analysis award Deaths child care changing face of sydney interactive mining boom TEDx earning live the dream ACF daily commute graphs statistics change NBRS Architecture builders Territory repayments schools language social issues world Myth wealth inequality google for education Australian Trends cost of living emerging technologies PSI pharmacies brands Engineering Manager trends analyst geomapping social media social researcher Res Vis tuesday innovation tableau brand experience parents presentation SMSF Financial Planning Week couple megatrends census facts land of the middle class trends optimistic households area award winner perth townhouses crows nest resource small business neutral bay faux-ciliser social research services australians staying home more 2016 Social Trend house price Education Future Forum church mortgage debate typical australian lalor park VIC norwest cancelling plans future proof 1975 young people home ownership leadership darwin Gen X woolworths earnings shopping entrepreneurs of today marrickville ashley fell young australians emerging generations australia keynote speaker brisbane Sydney cultural diveristy rising house prices participants baby name NFP event local communities SRE employment train medicine social commentary professional services sector wide employmer mccrindle in the media fears Australia Day 2017 story eliane culturally diverse social enquiry ageing Caregiver Australian community trends mother's day Northern Beaches future of work holidays community engagement brand Aussie social lives Sydney’s south west snapshot social research McCrindle Speakers curiosity storytelling EFF mccrindle tea vegemite financial planning australian community trends report event supply and demand demographic transformations apartments omnibus care support #censusfail Sydney Hills Business Chamber pharmacy social researchers ashley mckenzie New South Wales housing Tuesday Trends investment tertiary education office space public speaker Word Up lifestyle domestic IT Specialists wedding teleworking networking alpha future of education princess charlotte charities baby boomers workforce goal volunteer mobile public holiday recap online forecast rise of local rental stress Jura Australia ipswich global financial crisis What is food insecurity? faith society housing market engagement not for profit families Real Estate Institute of Victoria friends Research Director aged care cost learning styles mythbusting FPA dreaming Royals results TED talk moderators guide optus slideshare ease of travel conference speaker ABS 1968 January 26th WA house price rise CPI market research gen z Financial Planning Association low density tea showreel dreams youth social change huffington post communication February 16 australian real estate not-for-profit System's Architect careers newspaper housing affordability home owner forecasting coffee renting SA clothing non profit vegetarian focus group urban living index marriages family middle class hello fresh Willowdale staying in product personal growth hills online shopping career culture world youth day media activity politics Australian Families research visualisation follow crime researcher not for profit research NSW Generation Y workplace case study ethnography sector dream students social commentator Merry Christmas state finance personalities teachers generational trends women goals buildings weather investor

Archive