Generation Z defined; The 5 characteristics of today's students

Friday, September 09, 2016


For today’s students, growing up with the emerging technologies at their fingertips has blurred the lines of work and social, of study and entertainment, of private and public. They now live in an open book environment – just a few clicks away from any information. They connect in a border less world across countries and cultures, and they communicate in a post-literate community where texts and tweets are brief, and where visuals and videos get the most cut-through.

At McCrindle, we are regularly engaged by a variety of organisations to assist with understanding who Generation Z is, what context they are being shaped in the traits that define them. Before we can engage this generation, we first need to understand them.

So how can we understand the emerging generations and their learning habits? Well, based on our research, here are five characteristics of today’s students:

Social

Traditionally, learning took place in the classroom and the practice and application through homework. However, in the 21st Century, content can now be accessed through technology anywhere, and often in very visual and engaging forms. Thus we have the flipping of education where the learning takes place outside the classroom, but the essential engagement and practice is still conducted at school, by the all-important facilitator, rather than the teacher.

Mobile

Not only through technology do today’s students interact, but they are mobile in terms of the jobs they will have and the homes they will live in. It is therefore important to think about how you can equip this generation with not just content but resilience in a changing world.

Global

Today's generation of students are truly global, and are the most likely generation to work in multiple countries. They’re the most globally connected and influenced generation in history and are not limited to the local, but are global as never before.

Digital

We've called the emerging generation, Gen Alpha, but we also call them Generation Glass, because it is not just pen and paper, but iPads and screens on which they will learn, which are designed to not just display the written but the visual. While today’s students need literacy they also need digital skills to thrive in this changing world.

Visual

In an era of information overload, messages have increasingly become image-based and signs, logos and brands communicate across the language barriers with colour and picture rather than with words and phrases. Communicating symbols and pictures with stories isn’t an entirely new concept. Most ancient forms of communication such as indigenous rock art, reinforces the notion that it is pictures not words that tell the story. Visuals are also the way in which the brain processes information best. It can retain visual symbols and images rather than just written content. Our analysis of learning styles has shown the dominance in the visual and hands on learning styles, above auditory delivery form, which has traditionally dominated the classroom.


To find out more about Generation Z, visit our site generationz.com.au and if we can assist with any presentations on the topic of the emerging generations, please feel free to get in touch.


About Ashley McKenzie - Team Leader of Communications at McCrindle

Ashley McKenzie is a social researcher, trends analyst and Team Leader of Communications at the internationally recognised McCrindle. As a trends analyst she understands the need for organisations to communicate with the emerging generations to effectively engage and motivate them. 

From her experience in managing media relations, social media platforms, content creation and event management, Ashley is well positioned to advise how to achieve cut through in these message-saturated times. 

Her expertise is in training and equipping leaders and teams on how to communicate across generational barriers.


DOWNLOAD ASHLEY'S SPEAKERS PACK HERE.

Welcome to our blog...

We have a passion for research that tells a story, that can be presented visually, that brings about change and improves organisations. And we hope these resources help you know the times.

Our Social Media Sites

Facebook | McCrindle Research Social Media YouTube | McCrindle Research Social Media Twitter | McCrindle Research Social Media Flickr | McCrindle Research Social Media Pinterest | McCrindle Research Social Media Google Plus | McCrindle Research Social Media LinkedIn | McCrindle Research Social Media Mark McCrindle Slideshare


Last 150 Articles


Tags

food click cost of living the lucky country ACF17 google professional speaker speaker Myth money internship community house price rise engagement keynote mateship blaxland rent personalities healthy future finance employmee the hills future of work equip New Zealand data research hopes cancel plans teachers Australian communities friendship home ownership leader hills Financial Planning Week 24,000,000 snapshot Australian community trends Sydney Elderslie-Harrington park New Zeland mccrindle tea economy environmental scanning seasons Northern Beaches Christmas data conference speaker mortgage business national private wealth mythbusters population milestone coffee lovers staying in market research teaching 2013 leadership workshop employment learn dare to dream HSC GPO energy relational mother's day breakfast cold NEETs TEDx SRE train group session emerging trends Australia street social researcher Merry Christmas Mark McCrindle professional services cultural diveristy budget Hornsby Shire Council wealth inequality sports trends ACT REIV National Conference NSW summer know the times Hills Shire Council sunburnt country Word Up office space Mark McCrindle in the media engage selfie weather newspaper WA gender panel coffee analysis investing casual commuters FOMO home urban couple demography personal growth culture balance ACT Report spend ABS townhouses population growth PSI new office outsourcing pharmacies household quote public transport typical australian brand experience urban taskforce System's Architect emerging generations choice workers life lalor park in depth interviews Tasmania rise of local affordable education future report population map omnibus speajer suburb socialites Jura Australia Macquarie University baby aged care Christmas Stats house prices religion bondi NFP event vegemite research report high density recap Channel Seven dessert Valentine’s Day rental stress TED January 26th bureau financial volunteering data entrepreneurial 2020 pyrmont relevant future-proof Charlotte educhat financial dreams internships McCridle earning apartment communicate census 2016 slideshare research on coffee optus women baby name Melbourne commuting moderators guide James Ward belief social life social impact Wagga Wagga Willowdale australian communities trends report demographic trends 1975 trend tertiary education work DESTEL communities experience young people Res Vis mover and shaker SMSF food insecurity VIC tableau nfp consumerism facts cash buildings property seasons greetings year 12 prince george post rationalism community event research data holidays Social Trend intern growth Western Australia salary work mates tips logan learning McCrindle Speaker school students population curiosity priorities alpha work-life communication supply and demand volunteer 1994 winter blues FPA conferences sydney speaker manly Assistant Store Manager global financial crisis volunteering marketing debate ferry speakers university degree Christmas research housing growth Australian Communities Trends cica office opening culturally diverse royal family global retail fears New South Wales low density micro apartments eliane survey faux-cilise huffington post average sydneysider business index public holiday census results work from home Australian Census sydney hills increasing densification forum live the dream baby names report South Australia Do It Yourself charities futurist wages annual income training village consumer renting data visualisation hello fresh cooking overcast acf15 Sydney’s south west divorce rate stats resource goal events professional development sydneysiders deloitte jobs of the future Geoff Brailey capital cities Births clothing resilience infographics world gig economy emerging technologies eliane miles learning styles average Australian happy holidays earn 10 years video award Northern beaches Event young australians travel crows nest gen z internet social sydney event demographer poor future of shopping language Mount Annan-Currant Hill state education sector Christmas day weather Gen Z Expert social commentary digital living australian community trends report local communities NT society Business analysis etiquette names water wealth rule keeper millennials sector wide study affordability list retirement Research Executive potts point 2016 census results new york times divorce sydney market church baby name predictions baby names australia report poker master Engineering Manager Education Future Forum thrive builders Tuesday Trend 23 million christmas wage skills children social researchers hornsby micro demographics litter the great screenage screenage collaboration TED talk focus groups statistics men conference faux-cilising Australian demographics Gen Y daily telegraph toys changing face of sydney suburban living staff mining boom national crime rates not for profit sector wide Maxim Accounting financial planning visualisation communications Australians February 16 millionth home owner Queensland: QLD professional public speaking suburbs McCrindle Keynote Speakers learner baby boomers local community motivate 2016 census chairty wolloomooloo jobs DIY families The ABC of XYZ wealth and income distribution census fail Territory Christmas presents story organisational culture high density living impact generation Z rising house prices schools residents speakers pack baby boom geomapping JOMO australia program Adelaide car debt unemployment youth Black Friday Sales wealth distribution hobart trades long weekend australians staying home more housing affordability lifestyle earnings australian communities forum workplace culture IT Specialists Work place social analysis cancelling event hunger society trends EFF Australia Day optus my business awards gen alpha sustainable shopper's pick organisations Australian schools transport Duchess of Cambridge Northern Beaches Christian School nativity scene ACF 2016 case study insights commute VET sector education sentiments middle class global generations donate innovative ACF2017 demographic transformations growing population Cobbitty-Leppington results cultural diversity Kiwi news ideas 24 million trend tuesday entrepreneurs of today mythbusting storytelling Australian Families socialising Australian Bureau of Statistics mccrindle in the media gold coast #censusfail sydneycity gig customer Research Director younger generations happiness social analyst financial future future proofing visual domestic Real Estate Deaths social media Christchurch unaffordable income wedding baby names Financial Planning Association of Australia 2012 media commentary NBRS Architecture teleworking mobile monarchy 2014 Real Estate Institute of Victoria national wealth ultimo research pack entertainment graphs wealth and income group McCrindle Speakers marriage real Black Friday in Australia Channel 7 perth neutral bay generations dreaming Australian Trends employmer sunny days Love social research contiki workplace city 2017 media release megatrends Northern Territory 1968 growth of sydney pharmacy TEDx Speaker plans darwin investment showreel keynote speaker housing trends norwest Lower Hunter moreton bay optimistic Gen X cloudy days shbc christian urban living The Daily Edition qualitative research US purpose infographic wall renter of the future states business performance spirituality school royal baby media activity education research TDE vegetarian in the media ethnography australian Australian Population tattoos report family paying to work Australia Day 2017 interactive Queensland child care ashley fell social issues rich the hills shire technology owning a home ashley mckenzie land of the middle class NBRS rain Caregiver Andrew Duffin Generation X millenials small business trends of 2017 narcissism forecasting christmas trees ipswich proactive challenge ACF study 2016 generation trends of 2016 Wodonga careers celebration What is food insecurity? non profit investor publication repayments housing market Christmas in Australia marriages weekly earnings property price census data Skilling not-for-profit change workshop tea sydneysider volunteers thought leadership sun award winner Jura Coffee employers financial independence data analyst Royals Australian Home medicine area census politics Sydney keynote speaker shifts presentation global participants screenagers grandparents high density apartments greatness house price trends analyst urban living index generational trends Australian Dream Lower Hunter Region ageing innovation households educated Hunter Valley TAS online social change Financial Planning Association Christmas day CBD tv responsive Population Clock christianity event brands university Kirsten Brewer cost social shifts capital city cancelling plans mccrinlde English crime community engagement the average aussie future shopping centre Christmas season criminal economic research visualisation insight REIV Conference professional presenters Aussie 2015 Sydney Hills Business Chamber not for profit research high school Black Friday Bathburst infographic shopping christmas 2017 forecast holiday meetings easter parents government Performance Sentiment Index fresh aussie culture property development house 1980 Generation Y Sydney population safe 40 million baby name trends marrickville media property market anzac bus SMART office World Water Day focus group entrepreneur ease of travel stay home donation social commentator workforce waverton urban development product Netflix identity digital economy mccrindle research future of education food bank menai Canberra twentyseventeen local presentations hills shire collaborative average aussie faith Sydney Lifestyle Study going out teach mentor the changing face of schools students SA woolworths school satisfaction financial fears mccrindle youth unemployment care support education future cartodb dreams Christmas lunch Tuesday Trends offenders social lives sydney metro leadership researcher housing Scouts demographic travelling students Crime Rates student define Retail australian social research cars social trends networking faux-ciliser daily commute conference presentation sydney property market authenticity who is generation z royal generation alpha victoria kate middleton year 7 brisbane dream google for education aged care puzzle Vocational education meals follow father's day VET "know the times" the australian dream career sector online shopping grave decision royal influence future proof easy rider brand wellbeing apartments CPI Aussies goals parenting giving survey design winter research services social enquiry world youth day ageing population friends teacher charity environment princess charlotte tuesday australian real estate Wellington public speaker

Archive