The future of meetings and events

Tuesday, February 28, 2017

As our McCrindle Speakers are regular contributors to meetings and events around Australia, it was our privilege to conduct research for the Melbourne Convention Bureau’s 25-year anniversary of the Asia-Pacific Incentives and Meetings Expo (AIME), into the mega trends affecting the future of meetings, and for Mark McCrindle to present the findings at the event.

The aim of the research was to understand how the global meetings industry is changing, through the influences of social trends, new technology and changing attendee expectations.

Findings from the full research report include the following:

  • Conference attendees are increasingly socially responsible, tech savvy and time poor
  • Attendees are looking for collaboration and networking, not just information
  • Meetings provide a place for human interaction, experiential learning and valuable professional investment
  • Customisation of the program structure and event experience is key
  • Augmented virtual reality and artificial intelligence transform the event experience
  • Ideas around venue design for the next generation.


Some of the key research findings are outlined in The Future of meetings; 25 years of change infographic:


At McCrindle, our team of professional speakers are in demand for their ability to clearly communicate the insights in engaging ways. Presenting at a variety of national and international events including keynote addresses at conferences, onsite professional development workshops and strategy briefings for senior leaders, the McCrindle speakers are recognised as leaders in tracking emerging issues, researching social trends, and are regarded as expert social researchers, futurists and story tellers.

To make an inquiry, please feel free to get in touch via email, or on 02 8824 3422.

Welcome to our blog...

We have a passion for research that tells a story, that can be presented visually, that brings about change and improves organisations. And we hope these resources help you know the times.

Our Social Media Sites

Facebook | McCrindle Research Social Media YouTube | McCrindle Research Social Media Twitter | McCrindle Research Social Media Flickr | McCrindle Research Social Media Pinterest | McCrindle Research Social Media Google Plus | McCrindle Research Social Media LinkedIn | McCrindle Research Social Media Mark McCrindle Slideshare

Last 150 Articles


social Crime Rates typical australian living breakfast researcher christian holidays wealth and income award responsive list ageing suburbs FOMO panel travel conference mccrindle tea toys workplace culture SA millennials engage marriage housing market rich charity learning Christmas season supply and demand forecast generation Z experience youth Do It Yourself marriages crime annual income demographer relevant employment pharmacy Canberra 2015 Australian Bureau of Statistics Netflix bondi schools students friendship mobile divorce internet property price infographic tertiary education online unaffordable high density research services domestic DESTEL organisations snapshot wolloomooloo organisational culture sunburnt country staying in storytelling shopper's pick internships house price rise lalor park interactive Word Up event debate digital religion Res Vis area infographic wall community event meals goal public speaking overcast deloitte hello fresh earn life Tuesday Trend students church recap business index cooking sydney metro research data NSW unemployment award winner Aussie local communities communication Sydney rule keeper australian communities forum 1975 eliane miles waverton wellbeing offenders logan national crime rates stats christmas 40 million wages cold rise of local environment the average aussie housing affordability innovation trend census fail social enquiry leadership workshop Christmas lunch education future affordability Royals growing population learning styles collaboration megatrends financial dreams workforce ease of travel entrepreneurs of today baby princess charlotte rental stress schools the hills shire happiness data analyst high density living VIC poker master seasons Mark McCrindle entrepreneurial alpha buildings Geoff Brailey school students google for education research visualisation Northern Territory Vocational education baby name predictions retirement tea Myth average aussie salary REIV National Conference poor anzac media release brands sector wide education #censusfail office REIV Conference dreaming rent relational crows nest proactive mythbusting Gen Y shbc school capital cities neutral bay meetings child care market research brand experience healthy future student Melbourne Gen X sunny days employers urban living index social research father's day ferry professional development Macquarie University commuters culture baby boomers survey global faux-ciliser owning a home SMSF census entrepreneur jobs of the future ideas group session teach generation economic visual business clothing optus my business awards households water Real Estate Institute of Victoria dessert English faux-cilising online shopping social media state capital city train housing growth technology New Zeland criminal ultimo omnibus residents 2016 census results high density apartments Queensland: QLD Charlotte home owner teleworking couple increasing densification intern focus group hills shire shifts brisbane Territory NEETs house prices cartodb training media activity McCrindle Speakers professional curiosity townhouses vegetarian Love earning cars keynote speaker cancelling event property suburb prince george builders paying to work not for profit suburban living Hornsby Shire Council Work place transport local moderators guide the changing face of networking publication presentation New South Wales millionth parenting work-life Education Future Forum university mentor The ABC of XYZ Wellington baby names office opening goals identity social commentator VET sector nfp thought leadership wealth distribution Australian Trends royal influence demographic trends trades generations Northern Beaches newspaper define Australia Day 2017 dream young australians royal rain visualisation Kiwi parents school satisfaction christianity global generations equip social researchers balance case study Generation Y Northern beaches Event volunteers daily commute ABS DIY survey design urban entertainment the australian dream report tuesday Population Clock motivate emerging trends changing face of sydney litter future of work 10 years growth sydney speaker Andrew Duffin challenge affordable new york times trends household population mother's day baby names report mccrindle in the media society norwest Duchess of Cambridge safe narcissism commute in the media The Daily Edition urban taskforce bureau women faux-cilise high school Queensland community news Northern Beaches Christian School conference speaker workplace office space Caregiver 2012 Christchurch 24,000,000 sun conferences investor New Zealand Bathburst gen z Channel Seven social impact small business futurist change long weekend educhat WA generation alpha analysis System's Architect Australian Population renter of the future weather Sydney keynote speaker resource personal growth learn financial future 1968 2016 property market bus Australian Families travelling young people IT Specialists pharmacies finance year 7 grandparents australian communities trends report national wealth children etiquette families CBD research report speakers divorce rate social change trend tuesday 1994 resilience trends analyst skills Financial Planning Association mining boom Australian Census financial independence twentyseventeen mortgage engagement Engineering Manager sector outsourcing product conference presentation focus groups university degree 2020 PSI ethnography FPA emerging technologies qualitative research thrive Christmas presents investment optus manly millenials Tuesday Trends earnings future professional services know the times census results public holiday results ACT census 2016 sydneysiders population milestone video monarchy keynote Western Australia social trends priorities story forum leadership jobs consumerism consumer hobart aged care puzzle optimistic Financial Planning Week sustainable politics financial ACF 2016 middle class future proof year 12 Real Estate baby name NBRS marketing communications careers home mccrindle belief follow Wagga Wagga mccrindle research medicine new office program 23 million data visualisation economy wage future-proof Deaths wealth grave decision sentiments Australian Dream faith public speaker click trends of 2017 friends participants social issues socialites insight insights TDE global financial crisis tattoos menai social commentary mover and shaker Wodonga stay home victoria aussie culture going out Financial Planning Association of Australia land of the middle class media greatness population growth socialising cultural diversity the hills rising house prices marrickville shopping Generation X JOMO 24 million baby names australia report australian social research EFF winter blues Research Executive cloudy days hopes cancelling plans demographics generational trends work huffington post urban living January 26th potts point Births innovative gen alpha perth education research quote graphs data sydney hills slideshare income personalities demographic transformations not-for-profit Social Trend fresh budget housing ashley mckenzie sydneycity VET mythbusters royal baby leader Valentine’s Day baby name trends social researcher professional speaker cost of living house debt village facts moreton bay easter social shifts Tasmania home ownership renting Australian communities daily telegraph 2013 Australian schools google tableau Skilling world cost staff Hills Shire Council aged care education future report James Ward dare to dream Sydney Hills Business Chamber gender australians staying home more Australians plans media commentary ipswich SMART Adelaide future of education Australian Home study lifestyle woolworths ashley fell population map community engagement Australia Day society trends 1980 wealth and income distribution learner car forecasting vegemite world youth day 2016 census selfie tips baby boom internship blaxland investing culturally diverse non profit spirituality national private wealth housing trends GPO repayments research wedding men holiday energy workshop "know the times" royal family customer emerging generations social lives pyrmont celebration collaborative teacher states hornsby gold coast language Merry Christmas fears Assistant Store Manager kate middleton eliane in depth interviews teachers government ageing population coffee acf15 cancel plans group HSC communicate South Australia social analysis presentations darwin brand sector wide study business performance names work mates communities tv contiki World Water Day NT 2014 NBRS Architecture low density Aussies TAS cash environmental scanning education sector youth unemployment city real trends of 2016 post rationalism events apartment 2017 summer teaching mateship educated Kirsten Brewer easy rider Australian Communities Trends sydney event authenticity house price Scouts family Australian demographics geomapping ACF financial fears statistics winter career future proofing weekly earnings spend sports social life Channel 7 australia research pack demographic food February 16