Happy working in the Gig Economy? Depends whether it's a choice or forced

Thursday, August 10, 2017

The gig economy is growing at exceptional speed, with the casual workforce now representing a fifth of Australia’s workforce. We're delighted to partner with Care Support Network to produce The Australia Casual Workforce Report, which shows satisfaction with work is the highest for workers who can choose their employment status, the hours they work and their clients.


More than half (57%) of casual or contract workers choose to work this way, and it isn’t just for the emerging generations either. Baby Boomers (63%) are the most likely to choose to be a casual or contract worker, more-so than Gen Y (50%) or Gen X (52%).

We often think that it is the technology-savvy younger generation driving the gig economy. But this research shows that the older Generation X and Baby Boomers are the most likely to choose the flexibility offered by the gig-economy. It not only allows them to choose their hours, but they can choose the work times that will best suit, but also increase or decrease their workload depending on their financial needs. – Mark McCrindle.


Of the 1,007 Australian casual and contract workers surveyed, work-life balance was the biggest driver of those who work casually, with 87% considering it to be extremely or very important to them.

The report also shows that most workers employed in a casual or contract role are choosing this option for their own lifestyle, rather than being forced into it by their employer. Almost three in five casual workers choose such a work arrangement because of the flexibility it affords them.

Those who have control over their work-life balance have a 90% satisfaction rate, while those without control over this only have a 26% satisfaction rate.


Choosing who people work with also has a correlation with job satisfaction. Those who have control over it have an 85% satisfaction rate compared to 39% for those who don’t have control over this.

43% of respondents said they do not have control over who they provide services to and 56% have no control over their pay or the fees charged for their services.


Care Support Network Co-Founder and CEO Rob Evers said it isn’t surprising that healthcare, community and social assistance workers are most likely to choose to work casually because of the flexibility it affords.

“Healthcare workers choose to work casually as they generally have multiple jobs across several providers in order to increase their weekly earnings. But the rise of the sharing economy, particularly in the home care sector, now allows casual and contract workers control over who they work for, when they work and even their own hourly rate,” said Rob.

Care workers have an even greater desire for control and satisfaction, with 24% of respondents saying they experienced anxiety around unfamiliar clients and different environments in the last month, as opposed to 14% of casual workers in other industries.


Australians who choose to work casually have their ideal hours per week at 22.9 hours, which equates to three days per week. Further, the amount people work is also linked with satisfaction, where those who control how much they work are three times more likely to be satisfied.

Research findings from The Australia’s Casual Workforce Report by Care Support Network and McCrindle.

Click here to download the full infographic

Media Contact

For any media enquiries please contact Kimberley Linco at kim@mccrindle.com.au, or call our offices on +61 2 8824 3422.

Welcome to our blog...

We have a passion for research that tells a story, that can be presented visually, that brings about change and improves organisations. And we hope these resources help you know the times.

Our Social Media Sites

Facebook | McCrindle Research Social Media YouTube | McCrindle Research Social Media Twitter | McCrindle Research Social Media Flickr | McCrindle Research Social Media Pinterest | McCrindle Research Social Media Google Plus | McCrindle Research Social Media LinkedIn | McCrindle Research Social Media Mark McCrindle Slideshare

Last 150 Articles


tea rule keeper public holiday volunteer monarchy consumerism baby names report emerging technologies Australian schools sector wide study gig economy workshop child care cooking hornsby students Australian Families leadership Charlotte hills shire parents communication work vegetarian Tasmania communities social brand experience Res Vis housing market men James Ward litter volunteering data Real Estate staying in qualitative research 2013 challenge internship Canberra keynote home owner social media renting Caregiver winter blues learning marriages names Territory charities social commentator women salary change growing population ipswich product social researchers brisbane Financial Planning Association of Australia couple sydney event educhat focus groups ACF2017 workforce Hornsby Shire Council earning NFP event visualisation typical australian Tuesday Trends royal baby Northern beaches Event Bathburst internships belief priorities NSW local communities VET educated economic Financial Planning Week authenticity conference daily commute university degree brand events ashley mckenzie cultural diveristy "know the times" motivate Love trends baby boom Social Trend increasing densification church career demographic transformations business index annual income huffington post cancelling event proactive financial planning Duchess of Cambridge debate house price rise hopes faux-cilising waverton Australia Day growth sustainable average Australian urban living slideshare education research The ABC of XYZ Scouts ACT christianity define visual social researcher survey design news culture bureau baby name micro year 12 Northern Beaches ultimo micro apartments prince george millennials research pack population growth Christmas presents global generations the hills shire the changing face of summer New Zeland TED talk property price education sector internet sydney hills anzac Queensland: QLD Kiwi infographic video mythbusters McCrindle Speakers 2020 capital cities house social research Macquarie University 2016 Australian Trends HSC social change toys collaborative tertiary education Hills Shire Council speakers equip social commentary high density apartments residents cost research visualisation REIV National Conference conference speaker resilience group session storytelling Australian Census jobs dessert financial fears local community language family FPA baby names snapshot unaffordable chairty young australians plans purpose entrepreneurs of today cash royal google perth world 40 million tv housing affordability the australian dream logan aged care grave decision learner marriage area shbc curiosity community SMSF mentor dreaming selfie teachers personal growth Australia Day 2017 families award future of education the hills investment property The Daily Edition trends of 2016 sports business entrepreneurial professional presenters leadership workshop medicine ideas car experience financial future-proof engagement shopper's pick 23 million paying to work careers Australian Population future proofing housing trends ageing population suburban living Christchurch market research fresh renter of the future mccrindle research sydney speaker statistics holiday census results ashley fell screenage Christmas lunch suburbs generation Z presentations dream land of the middle class financial dreams society trends shopping centre infographics social enquiry Generation Y food office alpha networking stats local owning a home TAS Work place poor generations shifts story children crows nest Tuesday Trend not-for-profit poker master know the times research data office opening youth unemployment sydneysiders professional services parenting city SRE water 10 years clothing future of work media village Generation X report teacher TDE thought leadership rising house prices repayments friends royal influence school satisfaction JOMO Engineering Manager middle class baby boomers trends of 2017 environmental scanning impact Aussies national private wealth brands offenders financial independence rise of local social analysis holidays baby name predictions entrepreneur weather new office blaxland urban demographer dreams 1994 travelling eliane NEETs Skilling coffee Myth mobile generation alpha faux-cilise cancel plans SMART future high density staff NT financial future Australian Home future proof potts point young people builders easy rider sunny days Valentine’s Day twentyseventeen affordability easter in depth interviews Births mover and shaker healthy future optus my business awards schools students retirement google for education student innovative intern office space happiness cartodb skills gold coast hills event Queensland responsive choice workers employers click pharmacy apartment Northern Territory mccrindle in the media social issues insight culturally diverse education relevant crime new york times demographics year 7 dare to dream research report REIV Conference cars participants showreel vegemite rental stress ageing acf15 digital Australian communities pharmacies group breakfast identity marketing not for profit census 2016 social impact South Australia January 26th list Population Clock social trends GPO narcissism futurist safe optimistic cica global Christmas season national crime rates long weekend tableau weekly earnings nfp entertainment moreton bay overcast society greatness royal family living australians staying home more celebration Netflix results baby name trends faith research services interactive finance Real Estate Institute of Victoria mccrindle learning styles TEDx wellbeing training sun youth house prices SA IT Specialists workplace 2015 menai insights leader forum aged care puzzle Australians school average aussie princess charlotte Vocational education facts education future report gen z infographic wall cultural diversity TED volunteering award winner real Western Australia publication tattoos post rationalism newspaper ferry New South Wales demography victoria DIY pyrmont employment business performance follow Aussie thrive demographic divorce Geoff Brailey wages winter spend data analyst money socialites Do It Yourself wolloomooloo lifestyle communications Australian Dream meetings fears 24,000,000 gen alpha christmas wealth and income distribution Mark McCrindle charity New Zealand recap graphs professional trend tuesday life global financial crisis earnings schools the average aussie house price sector low density Wagga Wagga generation public speaker politics ACF investor February 16 goals small business analysis apartments Melbourne forecasting budget Sydney keynote speaker woolworths Adelaide changing face of sydney bus sunburnt country conference presentation social life education future optus spirituality Sydney Hills Business Chamber affordable sydneysider trend English care support the great screenage data speaker wealth distribution DESTEL keynote speaker Australian demographics census fail travel Financial Planning Association stay home Kirsten Brewer casual australian communities forum future of shopping norwest learn social shifts researcher Channel 7 kate middleton unemployment supply and demand population personalities suburb jobs of the future state study VET sector 1980 domestic housing growth technology criminal emerging trends 2016 census results commuters panel tips hobart high density living gender CBD household millenials outsourcing transport home online national wealth sentiments 2014 states census data work-life 1975 wealth and income rain teaching population map innovation world youth day christian VIC baby names australia report australia manly grandparents Research Executive teleworking Assistant Store Manager Sydney ACF 2016 environment lalor park media activity World Water Day daily telegraph government urban living index professional development economy Wellington buildings tuesday volunteers public speaking mortgage contiki Education Future Forum university Crime Rates trends analyst high school data visualisation Royals organisations PSI community engagement moderators guide cost of living gig #censusfail debt NBRS Architecture Deaths rich Word Up balance socialising Gen X eliane miles australian speakers pack program population milestone goal earn Research Director australian communities trends report live the dream Merry Christmas marrickville 24 million professional speaker communicate survey rent 1968 trades mining boom mother's day australian social research mythbusting sector wide work mates Australian community trends cancelling plans CPI case study focus group quote collaboration hello fresh community event urban taskforce going out teach Australian Bureau of Statistics census WA ACF17 divorce rate 2017 shopping media commentary aussie culture conferences sydneycity workplace culture in the media generational trends media release customer organisational culture relational capital city wealth cold demographic trends home ownership housing Northern Beaches Christian School online shopping school students neutral bay energy households megatrends System's Architect social lives engage research Australian Communities Trends emerging generations resource average sydneysider 2012 omnibus sydney metro religion Gen Y mateship EFF darwin property market non profit mccrindle tea commute wedding millionth Andrew Duffin 2016 census cloudy days ease of travel consumer friendship faux-ciliser train presentation deloitte meals FOMO Australia street ABS australian community trends report ethnography geomapping baby townhouses Wodonga wage forecast NBRS income bondi seasons Channel Seven etiquette investing father's day