Contiki Youth Evolution research

Thursday, March 30, 2017

We were delighted to partner with Contiki to conduct new research into the aspirations, behaviours and fears of young Australians (18-36 years of age). The Contiki 2017 Youth Evolution Report explores some of the key trends influencing their attitude and lifestyle.

Feeling left behind

There is a strong sentiment among young people, specifically those aged 18-21, that they are being left behind economically. Especially in an era of flat wages growth and huge increases in home and living costs. Two decades ago, the average Sydney house price was around six times the average annual full time income. Today this has skyrocketed to 14 times the average annual full time income.

Ten years ago, over a third (34%) of 18-34 year olds indicated they were saving for a home, while this has dropped to below a quarter (24%) today. A significant two in five (40%) 18-21 year olds fear they will never be able to own a home. “We think of younger generations as having a youthful idealism and optimism, but this research shows young adults are not feeling as positive”, says Mark McCrindle.

Financial fears

Over half (51%) of 18-21 year olds fear not being able to live out their dreams due to financial and time constraints and 42% already regret not saving enough.

“The students of today are going to be the most formally educated generation to date; it is predicted that one in two will obtain a university degree. However, so too will they have higher amounts of debt when they enter the workforce; in fact, they might be the first generation since the Great Depression who will end up economically worse than their parents,”. - Mark McCrindle

Travel is a priority

Despite financial constraints and complexities regarding an independent lifestyle, 76% of 18-21 year olds want to travel more. 

Although more than two thirds (69%) of this age group has the desire for financial freedom, just beyond this is their desire to travel and see the world (64%). 

Around a third are also willing to go into debt for travel (36% of 18-21, and 39% of 22-36 year olds).

Delaying traditional life markers

With a focus on lifestyle rather than just wealth accrual, the emerging generations are spending more time living at home. They are also delaying traditional benchmarks of adulthood such as buying their first home, marrying, or starting a family.

A third of Australians (32%) aged between 18-36 years old continue to live in the parental home. This is a mix of both those who have never moved out as well as those who have moved back in with their parents. This is often due to high costs of living; labelling them as the “boomerang generation”.

Even though they are happy to live with mum and dad, this generation is very aspirational, with two in five 18-21 year olds (41%) stating they would not be happy if they ended up in a similar financial situation and lifestyle as their parents (cf. 33% of 22-36 y/o).

More socially aware

Despite their daily struggles, young Aussies care about the world they live in and are more socially aware than previous generations. The research found that climate change (18-21: 26%), gender equality (15%) and racism (12%) are issues that are high on young millennials’ agenda. The report also revealed that almost one in five (18%) 18-21 year olds already regret not making more of a difference in the world (cf. 22-36: 12%; 37+: 10%).

Welcome to our blog...

We have a passion for research that tells a story, that can be presented visually, that brings about change and improves organisations. And we hope these resources help you know the times.

Our Social Media Sites

Facebook | McCrindle Research Social Media YouTube | McCrindle Research Social Media Twitter | McCrindle Research Social Media Flickr | McCrindle Research Social Media Pinterest | McCrindle Research Social Media Google Plus | McCrindle Research Social Media LinkedIn | McCrindle Research Social Media Mark McCrindle Slideshare

Last 150 Articles


optus my business awards researcher public speaker investing mateship NSW baby 1968 financial dreams consumer medicine The Daily Edition friends urban community engagement easy rider investor schools students data deloitte finance 2014 daily telegraph cultural diversity household unaffordable business infographic coffee child care focus group christianity sydney hills language annual income WA victoria 40 million organisational culture CPI economic new york times anzac social shopping centre SMSF faux-cilising leader forecast publication program mccrindle the hills shire data analyst education future wolloomooloo Financial Planning Association interactive Work place Bathburst 1980 happiness System's Architect changing face of sydney educated socialites education research cash Channel 7 balance Wellington culture VET sector entrepreneur survey design urban living index rental stress TDE land of the middle class property market social lives economy mccrindle tea Andrew Duffin prince george Mark McCrindle goal geomapping high density apartments technology equip church royal family ethnography curiosity dream teach James Ward Hills Shire Council public holiday nfp youth unemployment priorities grave decision state fears households census 2016 mentor spend marketing celebration research services society Australian Dream ultimo Gen X 2016 census results tattoos culturally diverse click logan tips media commentary capital city financial students proactive school Education Future Forum brand social commentator social researcher innovative trends analyst ACT focus groups motivate HSC hobart wages Australian Families middle class weather families cloudy days future of work alpha Valentine’s Day the average aussie graphs Generation X aged care puzzle Kiwi social trends wealth faux-ciliser Financial Planning Week suburbs follow Channel Seven real Australian Home Engineering Manager government sports entrepreneurial challenge sydneysiders Sydney generation holiday leadership workshop waverton results ferry work award winner Australians New Zeland poker master baby name predictions thrive offenders cars media release monarchy identity local communities workshop future of shopping collaborative millionth Northern beaches Event organisations South Australia mortgage menai vegetarian demographic cancelling plans conferences emerging trends "know the times" shopper's pick office opening learner tuesday 2016 social life Macquarie University millenials winter blues communities FOMO rule keeper 2020 new office average aussie community event hello fresh Generation Y overcast responsive census quote VIC office space impact demographic transformations kate middleton cancel plans poor engagement eliane miles high density living teaching sydney metro list ipswich 10 years society trends criminal environmental scanning micro social shifts australian social research 24,000,000 Duchess of Cambridge education sector financial fears population milestone NBRS world Crime Rates learn group study social issues moderators guide ease of travel marriages earn digital wellbeing residents purpose small business going out social media sydney event family royal pharmacy daily commute capital cities typical australian safe Australia Day 2017 Queensland shopping mother's day mythbusters christian professional cancelling event career men demographics employers google Population Clock australians staying home more goals city mobile future proofing #censusfail mccrindle research grandparents Wagga Wagga google for education emerging generations story mythbusting dare to dream TAS video cooking dreaming participants apartment internships Tuesday Trend online shopping home owner divorce rate change Western Australia home ownership Northern Beaches Christian School Geoff Brailey unemployment wealth and income affordability experience newspaper product toys sunny days 1975 forecasting wedding year 7 townhouses Real Estate professional services omnibus GPO bus narcissism thought leadership Australian Bureau of Statistics cost water generation Z demography professional development Aussies analysis wealth distribution darwin national wealth generations marrickville Kirsten Brewer intern moreton bay gold coast sentiments EFF supply and demand baby boom contiki women data visualisation property price house housing 2013 neutral bay The ABC of XYZ increasing densification faith know the times baby names report repayments staff debt educhat house price rise hills shire media activity consumerism REIV National Conference university in the media village Christmas season ageing population sun pharmacies earnings Australia Day hopes housing growth volunteers recap entertainment staying in suburb renting healthy future jobs of the future social impact royal influence New Zealand 1994 mccrindle in the media housing trends ABS australian communities forum children sector wide earning Assistant Store Manager census fail sydneysider young australians entrepreneurs of today princess charlotte urban taskforce relational personal growth snapshot Australian Communities Trends twentyseventeen young people FPA teleworking global 2016 census lifestyle teachers Australian communities Word Up university degree infographic wall Real Estate Institute of Victoria high density national private wealth social change local community cica australian communities trends report internship gen alpha teacher workplace skills Canberra education facts Tuesday Trends communications research visualisation Vocational education NEETs investment group session in depth interviews train social enquiry DIY brands student rain survey not for profit not-for-profit mover and shaker Merry Christmas Northern Territory event trends of 2016 faux-cilise research pack charity research data office presentations states JOMO life employment father's day sector public speaking rich networking Births VET hornsby Royals Deaths food acf15 trends tableau census results communicate events IT Specialists shifts NT professional speaker income engage politics Australian Population stats keynote affordable Sydney Hills Business Chamber generational trends long weekend fresh parents gender global financial crisis rise of local schools online growing population jobs Financial Planning Association of Australia careers tea commuters baby names australia report micro apartments Australian demographics learning financial independence apartments 2015 baby boomers Charlotte bureau travel names parenting resource ideas brand experience pyrmont weekly earnings vegemite business index wage presentation suburban living buildings retirement youth define environment Adelaide optus 2017 salary baby name Myth selfie January 26th collaboration stay home Australian Census baby names Res Vis ashley mckenzie future of education Australian schools Christmas lunch tv visual holidays keynote speaker sydney speaker school satisfaction trends of 2017 conference post rationalism SRE living rising house prices aussie culture storytelling ashley fell clothing dessert outsourcing workplace culture emerging technologies SA brisbane workforce growth generation alpha millennials builders divorce wealth and income distribution belief demographer community home 24 million optimistic lalor park social commentary social researchers blaxland the hills potts point australia seasons speakers etiquette Sydney keynote speaker authenticity meals Queensland: QLD non profit insight future 2012 trend population growth Skilling Netflix perth debate Tasmania budget population February 16 23 million sydneycity megatrends relevant panel school students socialising conference speaker Wodonga local insights commute DESTEL renter of the future communication housing market future-proof huffington post winter ageing greatness the australian dream gen z sustainable Aussie transport conference presentation Australian Trends forum Territory christmas English average Australian travelling education future report housing affordability REIV Conference Caregiver religion property Scouts aged care futurist shbc media resilience visualisation research customer sunburnt country CBD trend tuesday statistics bondi meetings cold car woolworths friendship plans Love Melbourne crime cost of living owning a home cartodb leadership area year 12 trades paying to work domestic internet PSI rent couple social research World Water Day crows nest mining boom social analysis global generations New South Wales high school business performance Christchurch demographic trends sector wide study the changing face of research report NBRS Architecture house prices McCrindle Speakers Research Executive manly litter personalities marriage world youth day national crime rates royal baby house price innovation Gen Y summer news market research training work-life Northern Beaches report tertiary education case study energy work mates Do It Yourself award ACF Christmas presents spirituality learning styles slideshare ACF 2016 low density financial future urban living future proof SMART population map breakfast qualitative research easter Hornsby Shire Council baby name trends average sydneysider eliane Social Trend norwest