Dare to Dream Research [Case Study]

Monday, August 22, 2016

McCrindle has been delighted to partner with the Financial Planning Association of Australia (FPA) in conducting new research into Australia’s financial hopes and fears for the future. The research, released in time for Financial Planning Week 2016, shows that one in two of us dream more about our future now than we did five years ago.

Daring to dream again

Australians are a resilient and indefatigable, even when faced with difficult economic times. A buoyant 82% of us are full of self-belief in our ability to achieve our goals, which include full financial independence (59%) and more free time to spend with those we love (43%).

We are also hard-working, creative, innovative, and entrepreneurial. Nearly half of us (45%) daydream about the future every few weeks or more, thinking ahead and planning towards our financial dreams.

Yet many Australians have made few concrete steps to turn financial dreams into reality. 63% of Australians report having made “no plans” or “very loose plans” for how to practically achieve the future they dream about so optimistically, and one in four (25%) never seek advice from others when making financial decisions.

The research also shows most of us have financial regrets – namely that we have not saved (47%) and not invested (27%) as much as we thought we should have. Only 35% of women aged 20-51 are happy with what they’ve achieved in life so far.

Life goals linked strongly to financial goals

Australians are most likely to indicate their biggest life goal is a financial goal (34%). Personal (31%) and relational (25%) goals follow closely behind. There is a seeming disparity, however, between vocational and financial goals with only 10% of Australians suggesting their biggest life goal is a career related goal.

Australia’s Four Dreaming Personalities: Risk versus perspective

Four distinct dreamer personalities types emerged from the research. Some working-age Australians prefer investing in long-term goals, while others spend their money as soon as they earn it.

Risk taking varies, with some willing to take significant financial risks, while others prefer to play it safe, only taking calculated risks, or none at all.

Many dream about the future and consider the steps they can take to make it a reality, while others deal with the reality before them and instead live in the present.

Click here to download the infographic, and visit fpa.com.au/dreamerprofiles to take a free online quiz to determine your own financial dreamer personality.

About McCrindle

At McCrindle we are engaged by some of the leading brands and most effective organisations across Australia and internationally to help them understand the ever-changing external environment in which they operate and to assist them in identifying and responding to the key trends.

Our expertise is analysing findings and effectively communicating insights and strategies. Our skills are in designing and deploying world class social and market research. Our purpose is advising organisations to respond strategically to the trends and so remain ever-relevant in changing times. As social researchers we help organisations, brands and communities know the times.

Contact us to find out more about our research services.

Welcome to our blog...

We have a passion for research that tells a story, that can be presented visually, that brings about change and improves organisations. And we hope these resources help you know the times.

Our Social Media Sites

Facebook | McCrindle Research Social Media YouTube | McCrindle Research Social Media Twitter | McCrindle Research Social Media Flickr | McCrindle Research Social Media Pinterest | McCrindle Research Social Media Google Plus | McCrindle Research Social Media LinkedIn | McCrindle Research Social Media Mark McCrindle Slideshare


Last 150 Articles


Tags

global narcissism housing market brisbane crows nest paying to work faith ABS professional development poker master know the times Macquarie University millionth society career employment couple ACF 2016 urban taskforce father's day Channel Seven media activity gen alpha priorities urban data Skilling children futurist not-for-profit community engagement marketing dream keynote speaker social trends keynote Australian Trends Assistant Store Manager research services names innovative organisations pharmacies leadership sydney metro hornsby australians staying home more CBD employers consumerism DIY 2015 personalities Real Estate Institute of Victoria Australian Population Australian Home moreton bay mccrindle research women future proofing presentations child care Generation X Financial Planning Association eliane NT Queensland educhat student dare to dream capital cities Northern Beaches Christian School innovation Res Vis business performance list change thought leadership government sun research data dreaming royal Australian communities sector education future report relational vegemite James Ward mover and shaker teleworking research visualisation pharmacy the hills shire research Christmas presents social impact leader educated norwest generational trends online Tasmania suburban living safe balance #censusfail wealth sports research pack healthy future cancelling plans entertainment community social researchers Canberra royal influence 2017 Merry Christmas generation Z home ownership visual kate middleton impact world define australian communities forum alpha food new york times Social Trend litter click DESTEL fresh financial future learn education aussie culture Christchurch population growth ferry high density focus groups youth unemployment area ACT curiosity newspaper education future easy rider infographic wall Territory lifestyle mining boom Australia Day 24,000,000 christian Australia Day 2017 baby names report darwin case study housing the average aussie debt sydneysiders seasons coffee housing trends skills average Australian professional speaker aged care puzzle professional services local community networking sydney speaker criminal group session mother's day cost schools students mateship GPO technology demographic transformations contiki divorce rate income happiness going out house price English Sydney keynote speaker average aussie families work mates finance ageing population supply and demand tattoos Myth social life cica university degree demographics survey design wealth distribution graphs 2020 huffington post train mythbusting grandparents socialising The Daily Edition tertiary education business index Charlotte hills shire gold coast post rationalism participants menai high school cash states social commentary optus program parents unemployment tea Gen Y 2012 social media Queensland: QLD geomapping marriages owning a home REIV National Conference social enquiry travel Generation Y water resilience infographic Australian schools future-proof australian communities trends report teaching South Australia WA TDE insight ipswich belief teacher learning styles anzac church Valentine’s Day university school conference logan "know the times" youth communities marriage focus group visualisation prince george challenge spend demographic trends salary mythbusters earning Gen X Research Executive mccrindle tea earnings trend Sydney Mark McCrindle young australians teach staff workshop in the media land of the middle class conference speaker Hills Shire Council woolworths divorce lalor park national private wealth shbc house price rise small business earn storytelling offenders cancelling event publication ideas 40 million future of shopping stats plans proactive cost of living personal growth retirement bus census 2016 national wealth panel baby name trends award winner JOMO housing affordability Financial Planning Week trades household economy environment recap financial independence workplace rule keeper Channel 7 emerging trends winter blues authenticity VET sector tableau ashley fell life micro sydney hills work 1975 winter perth public holiday optus my business awards wealth and income careers rain changing face of sydney generations townhouses parenting Duchess of Cambridge sector wide study collaborative relevant global financial crisis state experience not for profit mentor data visualisation omnibus schools hello fresh CPI religion dessert pyrmont volunteers communications Real Estate mobile vegetarian school satisfaction 2016 capital city australian social research trends of 2017 Tuesday Trends toys professional results training entrepreneur renting jobs suburb news princess charlotte victoria IT Specialists home trends analyst house marrickville cancel plans men leadership workshop product community event 10 years forecasting affordable breakfast media commentary village learner Christmas lunch January 26th social researcher census results brands presentation Scouts baby clothing tuesday World Water Day demography selfie Royals holidays office space forecast financial fears transport friendship average sydneysider trends commuters weather New Zeland teachers social lives baby names australia report cultural diversity wage SMART car summer buildings waverton education research researcher Aussie New Zealand ageing trends of 2016 faux-cilise NBRS Architecture millenials Kiwi the changing face of new office speakers high density apartments Population Clock urban living index society trends baby boomers property market Financial Planning Association of Australia builders motivate jobs of the future greatness engage events event award work-life 1968 daily telegraph students Wagga Wagga school students bureau investor baby name culture Deaths language Sydney Hills Business Chamber overcast shopping Bathburst typical australian purpose Hornsby Shire Council wolloomooloo megatrends celebration mortgage twentyseventeen rich Melbourne economic communicate consumer The ABC of XYZ affordability February 16 EFF global generations internship trend tuesday Education Future Forum social analysis Tuesday Trend christmas sentiments bondi deloitte christianity conferences Netflix home owner shifts statistics ease of travel social research charity goals investment culturally diverse Word Up VET residents hobart middle class customer research report facts Love Australian Families thrive holiday Western Australia socialites internet property price blaxland responsive outsourcing workplace culture Work place poor report baby boom micro apartments Australian Dream households national crime rates sunny days rise of local fears 2013 Northern Territory sunburnt country baby name predictions meetings royal baby ACF neutral bay equip forum urban living wages hopes qualitative research public speaking sydneycity financial dreams education sector domestic Andrew Duffin demographic 23 million budget Vocational education suburbs Adelaide medicine population milestone office opening 2016 census long weekend year 7 shopper's pick Australian Bureau of Statistics manly the australian dream Do It Yourself Aussies investing Crime Rates gender emerging technologies interactive living repayments low density Engineering Manager goal rent entrepreneurial staying in family 1994 housing growth 2014 Caregiver organisational culture nfp easter FPA PSI communication unaffordable Australian Census McCrindle Speakers video 24 million growth rising house prices SA wedding VIC intern mccrindle engagement generation alpha non profit energy TAS city group australia commute optimistic tv Australian Communities Trends future collaboration eliane miles SRE local the hills cold property Northern beaches Event census fail rental stress media survey cloudy days System's Architect NEETs New South Wales acf15 potts point business Wellington study baby names SMSF snapshot mccrindle in the media increasing densification etiquette tips story population map sustainable media release NBRS FOMO debate environmental scanning friends real ethnography HSC analysis sector wide weekly earnings young people social change demographer aged care royal family emerging generations annual income google for education year 12 Kirsten Brewer public speaker faux-cilising house prices office resource Australians identity meals future proof learning market research sydney event brand experience social commentator apartment census spirituality local communities high density living daily commute apartments gen z digital travelling population Australian demographics insights ultimo in depth interviews cartodb social issues moderators guide ashley mckenzie wealth and income distribution internships millennials financial stay home social Wodonga Christmas season cooking conference presentation brand 1980 online shopping data analyst future of education REIV Conference future of work faux-ciliser Geoff Brailey slideshare sydneysider monarchy cars google NSW world youth day politics workforce growing population entrepreneurs of today quote follow renter of the future crime grave decision social shifts Births wellbeing 2016 census results shopping centre Northern Beaches generation

Archive