Bringing Big Data to Life

Tuesday, December 01, 2015

At McCrindle we take big data and make it visual. Data tells a story and here are three brief ones from the world of twitter over the last week. We have used our geomapping tools, combined with social media analysis to quantify and visually display specific hashtags and handles mentioned in tweets over the last week. Every tweet including the respective term is indicated by a single flash.

A Day in the Life of #Australia and #New Zealand

This twitter analysis shows every tweet that included #Australia (indicated by a gold flash) or #New Zealand (indicated by a silver flash, and includes #NZ). It shows that while both Australia and New Zealand get mentions globally, gold is clearly in first place with silver a definite second.

A week in the life of @turnbullmalcolm versus @billshortenMP

In this analysis you can see that blue (tweets including the handle @turnbullmalcolm) gets more hits than red (tweets including the handle @billshortenMP), however there are certainly some moments (hours in real-time) when there are more red indicators than blue.

Five days of #Sydney and #Melbourne

Both Sydney and Melbourne are global cities as indicated by the location and number of tweets which include #Sydney (purple) or #Melbourne (green). While Sydney’s population (and twitterati) is only 10% larger than Melbourne’s, it dominates on the social media landscape. A look at the #Sydney tweets emanating from the US and UK shows that while both of Australia’s largest cities have international influence, Sydney, at least when measured by tweets, is more global.

Sydney: Australia's most religious city

Thursday, October 08, 2015

There has much discussion of the decline of religion in Australia as measured by the last two Census’ (2006 and 2011) with the total stating “no religion” increasing from 18.7 to 22.3 over this five year period. Additionally the decline in the total identifying with a Christian denomination decreased from 64% to 61%.

However nationally the percentage identifying as Pentecostal, Salvation Army, Seventh-Day Adventist, and “other protestant” saw no decline and those in the Christian (not further defined) category saw an increase. Sydney is Australia’s most religious capital city with the lowest proportion of residents stating “no religion” (17.6%), while Hobart (29.4%) and Canberra (28.9%) have the highest proportion of populations not identifying with any religion.

The two dominant Christian identities nationally are Catholic (25.3%) and Anglican (17.1%). However Hobart is the one capital where Anglican (26.2%) outranks Catholic (20.3%) while Melbourne has the biggest differential between the two with Catholic (27.2%) more than twice the adherents as Anglican (10.8%). However it is Sydney that is the most Catholic of the capitals with 28.3%, and well ahead of Anglican at 16.1%. The areas of Sydney that have the highest identification with Christianity are in the South West with Menai, Mulgoa, Narellan, Warragamba and Horsley Park all areas rating above 80% Christianity. Sydney is also the only capital where a religion other than Christianity ranks in the top 3 (Islam, at 4.7%) with Auburn (42%) and Lakemba (49%) having the highest proportion of residents identifying with Islam.

Australia’s largest city, Sydney, is a religiously diverse one, and there is a strong link between location and religion as seen by these maps:

  • Catholic
  • Anglican
  • Judaism
  • Islam

For an in-depth visual look of Sydney by religious identification simply click on the interactive map above, and select the religions you would like to analyse by selecting the Visible layers box and options. You can also zoom in to look at specific areas of Sydney, or hover over a suburb to read the data.

About McCrindle Research Services

Utilising the right tools and methods and analysing the data is just half of the research process. Because the goal is implementation, the findings need the skills of visualisation and communication. As researchers we understand the methods, but we’re also designers and communicators so we know how to present the findings in ways that will best engage.

Geomapping is a new tool we have and we will be releasing more information and blog pieces on this exciting new output.

Let us know via social media if you have any topics you would like to be geomapped!

Connect with us on:

Welcome to our blog...

We have a passion for research that tells a story, that can be presented visually, that brings about change and improves organisations. And we hope these resources help you know the times.

Our Social Media Sites

Facebook | McCrindle Research Social Media YouTube | McCrindle Research Social Media Twitter | McCrindle Research Social Media Flickr | McCrindle Research Social Media Pinterest | McCrindle Research Social Media Google Plus | McCrindle Research Social Media LinkedIn | McCrindle Research Social Media Mark McCrindle Slideshare

Last 150 Articles


generations year 7 communications baby name predictions population map personal growth weather royal TAS in the media EFF emerging technologies motivate school satisfaction Wagga Wagga income generation alpha data staff Australian Communities Trends research data sydneycity local communities keynote DESTEL mccrindle in the media program increasing densification wolloomooloo sydney event university fears rising house prices 2015 dream public speaker marrickville tuesday holidays monarchy the australian dream mentor teaching sports darwin social commentator sydney speaker researcher interactive January 26th Christmas season financial dreams mother's day Assistant Store Manager trend tuesday hills shire social lives safe workforce Scouts religion friends suburbs video bondi sunburnt country forecasting brands communicate demographics Valentine’s Day future of work social shifts divorce communities Australian Trends forum earn curiosity growing population geomapping culture baby names Wellington middle class quote Vocational education rule keeper Channel 7 communication house price rise impact home etiquette Sydney keynote speaker new office equip Sydney Hills Business Chamber gold coast Northern Beaches learner responsive 40 million Kiwi customer educhat debate seasons conference speaker study research pack home owner DIY cica rise of local ACF news New South Wales trend stay home shifts national private wealth sustainable housing market ferry house prices wedding spend social trends ultimo real futurist wealth and income insight nfp SA Queensland thought leadership case study faux-ciliser census fail jobs of the future Australian Families media commentary family australian communities trends report Love tableau winter blues 24,000,000 earnings Financial Planning Association trends of 2017 pharmacies owning a home Work place Duchess of Cambridge women graphs deloitte forecast generation social researchers townhouses christianity panel snapshot engagement housing affordability clothing population growth ashley mckenzie population identity society trends sector wide study energy demographic trends rain financial future conferences spirituality overcast hornsby workplace culture FOMO unemployment NBRS google for education Education Future Forum ABS 2016 average sydneysider Word Up technology PSI twentyseventeen story affordability waverton keynote speaker Christmas presents hello fresh mortgage poor presentation crime social enquiry greatness builders work-life social life rent vegetarian McCrindle Speakers conference presentation teleworking public holiday toys land of the middle class Australian demographics Australian Home typical australian Australians focus groups millenials in depth interviews marriage logan australia business index child care consumerism change mccrindle tea baby retirement 1980 social issues acf15 coffee new york times analysis neutral bay organisational culture shopping university degree huffington post aussie culture insights mobile Kirsten Brewer Andrew Duffin conference ideas product learning styles facts New Zealand statistics debt 2020 financial independence Tasmania princess charlotte daily commute brisbane work leader 1975 ethnography baby names australia report couple Real Estate mccrindle research annual income food Generation X property market Christchurch event belief training dreaming internships wellbeing CPI investing aged care generation Z property professional services Skilling repayments long weekend omnibus collaborative households world future proofing australians staying home more royal family grave decision "know the times" friendship survey rental stress commute Myth young australians life sydney metro 2014 careers Northern Beaches Christian School teacher demographic national crime rates optimistic sector wide dessert domestic unaffordable Australian schools emerging generations South Australia church divorce rate leadership workshop parenting future of education social change work mates breakfast research 24 million Real Estate Institute of Victoria New Zeland purpose Bathburst future-proof wealth financial fears demography urban Tuesday Trends Births area Australian Population water public speaking baby name trends wealth and income distribution cloudy days christmas Adelaide brand experience volunteers household Northern beaches Event contiki February 16 finance Melbourne prince george youth medicine generational trends Engineering Manager cars collaboration infographic global financial crisis Caregiver workshop employers resource moderators guide socialising small business WA NEETs Financial Planning Week state manly Western Australia System's Architect environment cash marketing australian communities forum wage mateship personalities house price going out gen alpha happiness 2016 census results future office space organisations paying to work transport Mark McCrindle cultural diversity norwest participants Financial Planning Association of Australia holiday trends analyst healthy future faux-cilising hobart australian social research group session relevant megatrends award winner city investor staying in low density apartment students parents grandparents the changing face of cancelling event woolworths 23 million future of shopping ageing focus group career easter house millennials authenticity World Water Day housing networking census results post rationalism cartodb visual 10 years investment Netflix challenge children teachers social media faux-cilise community tips market research business performance Sydney budget tattoos schools wealth distribution award blaxland relational kate middleton government hopes men names Charlotte 1968 emerging trends culturally diverse youth unemployment community event Gen X know the times bureau environmental scanning urban living index buildings families mining boom data analyst Australian Census educated research services online shopping plans learn demographic transformations year 12 skills Population Clock Channel Seven housing growth leadership tertiary education alpha high density living professional speaker Generation Y optus my business awards tea define Territory urban taskforce education 1994 goals Wodonga christian social education future urban living Australian Bureau of Statistics Australia Day lifestyle Gen Y REIV Conference Canberra pharmacy resilience IT Specialists supply and demand lalor park VIC mythbusting states learning vegemite trades school data visualisation ease of travel cost Hills Shire Council Australia Day 2017 society wages high density baby name schools students research report Hornsby Shire Council shbc follow mccrindle teach Research Executive qualitative research royal influence gen z results cost of living Res Vis shopper's pick victoria Macquarie University financial potts point ageing population mover and shaker 2017 click national wealth cancel plans internship train thrive social researcher English cancelling plans the hills shire meetings crows nest student events experience Aussies charity tv jobs VET sunny days employment Australian Dream workplace celebration FPA faith The Daily Edition criminal perth rich Queensland: QLD capital city baby names report commuters education research eliane travelling renter of the future sydneysider The ABC of XYZ survey design 2012 economy entrepreneurs of today housing trends average Australian language high school SMART Aussie gender school students office father's day millionth non profit weekly earnings poker master not-for-profit HSC trends of 2016 living media release innovative professional development baby boomers Do It Yourself moreton bay aged care puzzle trends car census 2016 Tuesday Trend recap consumer visualisation travel fresh cooking growth goal entrepreneurial micro future proof community engagement entertainment report sentiments TDE population milestone marriages daily telegraph stats cold high density apartments politics 2013 internet Christmas lunch digital Merry Christmas sydney hills infographic wall Geoff Brailey #censusfail office opening baby boom pyrmont SRE entrepreneur meals James Ward ACF 2016 slideshare GPO local sydneysiders intern CBD research visualisation demographer social impact engage social commentary optus priorities outsourcing ACT group balance global education sector residents list property price village business Northern Territory mythbusters Royals not for profit sector ipswich easy rider media activity eliane miles renting professional offenders census the hills average aussie online salary sun anzac summer NT changing face of sydney selfie SMSF media global generations publication micro apartments REIV National Conference newspaper 2016 census apartments earning menai Australian communities capital cities google NSW presentations royal baby proactive social research young people Social Trend storytelling the average aussie ashley fell litter suburb winter Crime Rates speakers narcissism JOMO home ownership socialites Deaths local community NBRS Architecture economic shopping centre bus suburban living innovation dare to dream social analysis education future report world youth day VET sector affordable brand