Growing number of Australians moving to New Zealand

Monday, August 15, 2016

They are calling it a slice of heaven on a budget, with a growing number of Australian families packing their bags for a better life in New Zealand.

For the first time in about a quarter of a century, we have more Australians headed to New Zealand than New Zealanders heading to Australia. We aren't talking about people as retirees or as young people, but in those middle years, those family years and those key employment years, they are the ones making the move across the Tasman and heading to New Zealand.

Most of them are ending up in the Kiwi Capitol, Wellington, where you get much more bang for your buck compared to the much more expensive Auckland.

IT Specialists are in hot demand in New Zealand, and dominate the highest paying jobs. A System’s Architect have a median salary of $125,000 per year. Although an Engineering Manager isn’t all that far behind at $105,000 per year. The lowest paying jobs see Caregivers average $32,000 per year, while an Assistant Store Manager brings in $35,000 per year.

Australians are making the move because of jobs, affordable housing and a better quality of life. For a country that for so long has been tagged as Australia’s little cousin, it appears New Zealand is all grown up.

Myth Busting and Fact Checking – Analysis of 5 statements on Australia’s Demographics

Wednesday, January 27, 2016

We've set out to do some myth-busting on Australian demographics just in time for Australia Day. From the "land of the long weekend" to "Australia as the sunburnt country", social researcher, Mark McCrindle reveals the facts on Australian demographics.

There are more New Zealanders living in Australia than in wellington

In 2014, 617,000 New Zealand born individuals were recorded to be living in Australia. New Zealand’s 3 largest cities by population are Auckland with over 1.4 million, Wellington (398,300) and Christchurch (381, 800). Therefore, there are far more New Zealanders that call Australia home than Wellington or Christchurch home.

Yet at the same time, 62,712 Australian-born individuals lived in New Zealand with approximately 20,000 Australian-born individuals living in Auckland.

In the month of April 2015, there was a net inflow of 100 migrants from Australia to New Zealand. This was the first month that NZ experienced a net gain of individuals from Australia since 1991.

Even though the growth of New Zealanders living in Australia has slowed, there are indeed more New Zealanders living in Australia than the entire populations of Wellington and Christchurch.

Australia, the land of the long weekend

While Australia is sometimes called the land of the long weekend, the number of public holidays in Australia still falls well behind many other countries around the world. India, has 21 public holidays a year, ranking them the country with the most public holidays. This is followed by South-East Asian countries which average between 11 and 15 public holidays a year. On the other end of the spectrum, the UK, Spain and Canada only have 8 public holidays a year. Furthermore, under Australian workplace law, full time employees are granted 20 annual leave days per year, while workers in Germany, France, Italy and Spain, Sweden, Denmark and Finland are given 30 days of leave.

In most years, Australia has 3 long weekends (Easter Monday, Labour day and Queens birthday), and while there are other countries with more holidays and annual leave, it is certainly part of our national culture that Australians make the most of these long weekend holidays offered throughout the year.

Australia as the ‘sunburnt country’

A ‘Sunburnt Country’ might be categorised by a hot and dry climate. While Australia has gained its reputation as the sunburnt country from the famous poem “My Country”, how does it fair among the other countries around the world?

With a scale from 1 to 11 for UV levels, Sydney has an average UV level of 6.2 over the year while Darwin has the highest average level of 10.75. On the other side of the world, cities like Los Angeles also recorded average UV levels of 6.3, but Paris only registered an average UV level of 3.5 over the year.

From 2011-15, Australia averaged 534mm of rainfall, but the US and UK recorded 715 and 1,220 mm of rainfall respectively.

Australia definitely has mid to high UV levels and a national rainfall far below most other developed nations. Therefore, the poetic term of Australia as the sunburnt country can be validated.

Do half of all marriages end up in divorce in Australia?

As of 2014, the number of marriages in Australia (121,197) was 9% more than the number of marriages 10 years ago. This accounted for a rate of 5.2 marriages per 1000 individuals however, over the same decade, the number of divorces in 2014 (46,498) declined by 4% since 1994, with only 2.0 divorces per 1000 individuals.

Therefore, the current divorce rate is just 38.4% of the current marriage rate and the divorce rate is falling faster than the marriage rate. Additionally, the length of those marriages that end is increasing, with the median duration to divorce being extended to 12 years compared to just 10.9-years in 1994.

Consequently, based on this analysis, it is not the case that half of all marriages end in divorce, but based on comparing national marriage and divorce rates, it can be estimated that around 1 in 3 marriages will end in divorce.  

Australia is a small business nation

The Australian Bureau of Statistics defines small businesses as those that employ between 5 and 19 people, and generally a term that encompasses micro-businesses, which employ between 1-4 people and non-employing businesses.

As of June 2014, 61% of all Australian businesses are non employing businesses. Of the employing businesses, 27% are microbusinesses, 10% are small businesses (5-19 employees), almost 2% are medium businesses (20-199 employees) and just under 1% are large businesses (200 or more).

Therefore, small businesses (including micro and non-employers) account for 98% of all actively trading businesses in Australia, there are almost 2.1 million of these small or micro enterprises, so Australia is indeed a small business nation. 


Mark is an award-winning social researcher, best-selling author, TedX speaker and influential thought leader, and is regularly commissioned to deliver strategy and advice to the boards and executive committees of some of Australia’s leading organisations.

Mark’s understanding of the key social trends as well as his engaging communication style places him in high demand in the press, on radio and on television shows, such as Sunrise, Today, The Morning Show, ABC News 24 and A Current Affair.

His research firm counts amongst its clients more than 100 of Australia’s largest companies and his highly valued reports and infographics have developed his regard as a data scientist, demographer, futurist and social commentator.


Welcome to our blog...

We have a passion for research that tells a story, that can be presented visually, that brings about change and improves organisations. And we hope these resources help you know the times.

Our Social Media Sites

Facebook | McCrindle Research Social Media YouTube | McCrindle Research Social Media Twitter | McCrindle Research Social Media Flickr | McCrindle Research Social Media Pinterest | McCrindle Research Social Media Google Plus | McCrindle Research Social Media LinkedIn | McCrindle Research Social Media Mark McCrindle Slideshare

Last 150 Articles


professional development unemployment digital economy volunteer builders rain 1994 Australia Day 2017 internship sydneycity thought leadership litter tv the hills digital buildings impact prince george energy mythbusting rise of local click urban internships households education research Duchess of Cambridge grandparents Macquarie University government sector wide study earning forecasting Caregiver Gen X ethnography australian real estate Hornsby Shire Council faux-cilising Mount Annan-Currant Hill Sydney population Royals challenge Northern Territory slideshare facts rich children identity the average aussie SRE high school infographics population map January 26th charity lifestyle norwest Christmas day weather mccrindle Kiwi social life student debate environmental scanning hello fresh hills shire innovative Black Friday in Australia year 7 happy holidays EFF emerging trends parents speaker 1968 urban living index donation Christchurch meetings growth of sydney James Ward keynote australian communities trends report Financial Planning Week marrickville 2012 know the times social researchers year 12 the australian dream selfie marriage Bathburst giving politics JOMO ACF17 travelling Sydney Hills Business Chamber Netflix owning a home Sydney keynote speaker Northern beaches Event survey design ashley fell work mates shopping Research Director WA men eliane ageing future entertainment demography ultimo ashley mckenzie Deaths generational trends business performance trends of 2017 1975 generation alpha keynote speaker program couple infographic wall Cobbitty-Leppington brands learner youth cultural diveristy economy mateship group session mccrinlde social impact Channel Seven report research data gen z employmer affordable group ACF 2016 young people coffee Education Future Forum wages capital cities training holiday poor perth social change conference Population Clock volunteering data Births sydney metro Gen Z Expert Australians house prices repayments cancel plans FPA mobile tableau low density events trades infographic work Performance Sentiment Index outsourcing blaxland growing population organisational culture baby boomers Hunter Valley baby name Crime Rates 2013 global financial crisis Charlotte February 16 paying to work networking income communicate high density living crows nest census 2016 weekly earnings Black Friday Territory public holiday contiki balance tertiary education stats Mark McCrindle in the media speakers unaffordable Christmas Stats relevant growth micro apartments young australians faux-cilise etiquette census results define alpha thrive wealth and income christmas trees census data care support social commentator ACT Report anzac financial wealth inequality ACF educated friendship research workplace culture screenage national crime rates optus my business awards Word Up school students Western Australia Lower Hunter Region not for profit research Christmas research Mark McCrindle Tuesday Trend generation The ABC of XYZ Geoff Brailey NT huffington post conference presentation ACT shifts global retail leadership acf15 GPO learning styles curiosity Sydney Lifestyle Study mythbusters conference speaker social shifts economic research visualisation tips sydney speaker newspaper Australian Communities Trends Generation X aussie culture australian engagement divorce suburban living NBRS Architecture Gen Y communications australian social research cars Kirsten Brewer easy rider Australian demographics personalities coffee lovers study Aussie socialites meals employment New South Wales housing trends mccrindle research statistics the lucky country seasons greetings global brand not for profit high density australians staying home more The Daily Edition area pyrmont sector money Research Executive Christmas presents manly narcissism live the dream in the media panel Australian communities kate middleton going out FOMO social analysis research on coffee Sydney’s south west leader speajer social media future of education optimistic donate business index New Zeland VET darwin social insights who is generation z generations names public speaking brisbane employers commute cooking omnibus cost population growth university Channel 7 generation Z 2020 breakfast market research professional speaker australian community trends report the great screenage World Water Day focus group VIC population trends healthy future Assistant Store Manager South Australia finance social researcher education future investment baby boom mother's day staff bureau NFP event ideas car offenders teacher workforce gen alpha presentations motivate fears Financial Planning Association of Australia rising house prices Adelaide mining boom tattoos women qualitative research logan presentation charities commuters forum 23 million tuesday domestic Black Friday Sales recap investor Skilling social commentary nfp showreel property market media commentary property communities Scouts TEDx Speaker emerging generations residents wolloomooloo culture Australian Dream Christmas data sustainable youth unemployment business aged care schools house forecast TED change culturally diverse social issues Willowdale spirituality twentyseventeen deloitte weather princess charlotte publication Love research pack collaboration trends analyst visual Christmas lunch Lower Hunter Canberra trend in depth interviews increasing densification moreton bay suburb future proofing financial planning middle class baby names australia report waverton divorce rate census woolworths national wealth System's Architect Australian Census water commuting demographics faux-ciliser Northern Beaches professional presenters 2017 leadership workshop emerging technologies future proof belief population milestone hobart Northern Beaches Christian School royal family earnings sunburnt country families follow cloudy days shbc demographic trends megatrends debt Australian community trends gig states staying in 24 million food insecurity Myth greatness intern Australian Home sports local community gig economy property development hunger criminal internet baby names report Australian Families future of shopping teach responsive social analyst Melbourne neutral bay VET sector global generations Vocational education Hills Shire Council school satisfaction wealth product public speaker national private wealth visualisation focus groups retirement storytelling aged care puzzle mentor #censusfail analysis ease of travel New Zealand Financial Planning Association HSC careers average sydneysider tea travel entrepreneurs of today volunteering Aussies work-life monarchy news geomapping jobs sydney property market insight local communities home ownership Queensland: QLD gender Sydney potts point high density apartments cartodb world annual income demographer marketing 1980 not-for-profit learn 40 million 2016 census results authenticity consumerism safe office menai non profit budget apartment Tuesday Trends gold coast land of the middle class researcher faith personal growth consumer award winner pharmacies Res Vis mortgage townhouses celebration Australian Trends urban development property price daily commute royal baby australian communities forum sydney market Retail eliane miles millennials millionth housing market innovation real social trends royal mover and shaker hornsby learning house price rise household ferry TED talk social enquiry baby names cash social lives resilience Generation Y ageing population christmas 2017 church average Australian state salary research services easter graphs Jura Coffee dare to dream Real Estate Institute of Victoria English students data analyst housing professional services new office bondi professional interactive entrepreneurial SA suburbs baby name trends career australia public transport McCrindle Speaker engage Merry Christmas education sector crime rental stress seasons cica ipswich case study stay home google for education clothing financial future online shopping Queensland financial dreams community event dreaming demographic transformations average aussie renting goal winter blues the changing face of trend tuesday living Australian Population financial independence nativity scene sunny days mccrindle in the media schools students father's day socialising SMSF educhat dream moderators guide data food chairty 2016 census urban taskforce participants Social Trend NBRS sentiments workplace happiness spend priorities child care Australian schools quote medicine "know the times" shopper's pick rent proactive financial fears typical australian Elderslie-Harrington park world youth day REIV Conference new york times apartments optus online relational Australia Day younger generations Christmas in Australia millenials 24,000,000 skills media activity future-proof US screenagers snapshot housing affordability university degree future of work fresh overcast technology dessert sydneysiders royal influence organisations train life teleworking capital city plans summer community office opening cancelling plans Engineering Manager list work from home holidays housing growth small business CBD food bank IT Specialists event post rationalism DESTEL cultural diversity wage earn Christmas season the hills shire community engagement city christian CPI society trends friends home owner employmee Australian Bureau of Statistics investing NEETs urban living survey collaborative Christmas day sector wide McCrindle Keynote Speakers sun customer sydneysider religion hopes house price daily telegraph TDE brand experience transport winter school purpose equip video lalor park DIY christianity baby micro experience local environment long weekend census fail McCrindle Speakers victoria data visualisation Work place family award cost of living casual language trends of 2016 marriages parenting teachers Do It Yourself education wellbeing NSW sydney event Jura Australia vegetarian sydney hills Andrew Duffin goals Wagga Wagga bus story REIV National Conference dreams hills village social research PSI Business analysis shopping centre media Wodonga wedding volunteers google changing face of sydney Maxim Accounting poker master results entrepreneur SMART mccrindle tea Valentine’s Day communication pharmacy McCridle rule keeper Australia street 2016 speakers pack conferences affordability cancelling event jobs of the future Wellington supply and demand toys futurist Tasmania renter of the future home society christmas 10 years 2014 cold teaching demographic 2015 media release wealth distribution ACF2017 workshop research report grave decision TAS resource office space baby name predictions TEDx What is food insecurity? ABS choice workers wealth and income distribution education future report Real Estate vegemite