McCrindle Speakers professional presenter showreel

Thursday, July 20, 2017

Our McCrindle Speakers are experienced researchers and engaging presenters, delivering over 150 keynotes, strategy workshops and executive briefings to a range of audiences each year. 

 

Find out more about their most requested topics, past clients and testimonials in the below speakers pack.




The McCrindle Speakers team

Mark McCrindle is an award-winning social researcher, best-selling author, TedX speaker and influential thought leader, and is regularly commissioned to deliver strategy and advice to the boards and executive committees of some of Australia’s leading organisations. Download Mark's full speakers pack here. 

Eliane Miles is a social researcher, business strategist and Director of Research at the internationally recognised McCrindle. She is a global trends analyst who not only studies the megatrends, but has herself been shaped as a global citizen. Download Eliane's full speakers pack here. 

Ashley Fell is a social researcher, TEDx speaker and Head of Communications at the internationally recognised McCrindle. As a trends analyst and media commentator she understands how to effectively communicate across diverse audiences. Download Ashley's full speakers pack here. 

Recap from the 2016 Census Results

Wednesday, July 05, 2017

Rolling around only every 5 years, the Australian Census provides us all with vital information about our nation’s population growth, infrastructure and future-planning needs. The Census has been conducted every 5 years since 1911, and is the biggest democratic activity in Australia.

Last week, the results of the 2016 Census results were released and revealed a picture of our changing nation. Australia is larger, older, more culturally diverse and less religious than at any other time in history.

At McCrindle, our social researchers are passionate about communicating the insights in clear, accessible and useable ways.

Census media activity

Here is a recap of our media activity from last week’s census release:

   
 

Australia Street Infographic

If you lived on an average sized street in Australia comprised of 100 households, and these households were exactly representative of the Australian population, did you know that in a year, your street would see 1.2 marriages, 1.7 deaths and 3.3 births? These 100 households comprise 260 people, 49 dogs and 39 cats! There are 180 cars owned on the street, which each drive, on average, 14,000 kilometres each year.

We are delighted to present the brand new Australia Street infographic based on the just-released census data.

Click here for a summary of the findings from the Census data.

The Average Sydneysider

Thursday, June 15, 2017

Sydney is home to more than one in five Australians and having just officially broken through the five million population milestone we thought we should consider statistically what the average Sydneysider looks like.

In a city with 103 females for every 100 males, the average Sydneysider is a woman aged 36- slightly younger than the national average age of 37.

She is married (half of all adults in Sydney are) and has two children. While she was born in Australia (like three in five Sydneysiders), households with both parents born in Australia are actually in the minority in Sydney with the country of birth for overseas born local residents most likely to be China (or one of its territories).

The average resident works full time, most likely around 40 hours per week (longer than the state and national average) and lives in a household with an income around one-fifth higher than the NSW average.

She most likely works as a professional (like one in four workers in Sydney) in the education sector and she gets to work by car, in one of the two household vehicles. Our average local lives in a three-bedroom house which is owned but with a mortgage and on which she spends around 14 hours per week doing domestic duties in addition to her parenting role.

While her two children are currently at a local government primary school, her oldest will soon attend a non-government secondary school and both of them will most likely achieve a tertiary qualification- probably a university degree.

So the average resident of Australia’s largest city is a Gen Xer, and a parent, with a mortgage, a career and a very busy life.

Micro Apartments: Could this be a tiny solution to a big problem?

Friday, June 02, 2017


Micro-apartments are a new wave of affordable housing that is close to the city, and makes use of every square-centimetre of space.

In Sydney there is more demand for homes than there is supply and that is a key factor of what is driving the house prices up. Could micro apartments be the tiny solution to one, very big problem?

Micro apartment are attracting young people, Generation Y, to moving into the city. But they are also attracting the down-sizing Baby Boomers, who are moving from the 'emty nest' house in the suburbs, downsizing into apartment living.

Social Researcher, Mark McCrindle, says with a rapidly growing population and the housing demand far out-weighing demand, we need to follow in the footsteps of the world’s global cities and embrace a more compact style of living.

The future suburbs will be the vertical communities, not the horizontal ones that we used to know.

Sydney has just hit the 5 million mark and it’s going to add 2 million people in the next 20 years. Melbourne is going to do the same. Each of these cities will add a Perth to their population by 2037.

Watch the full segment on micro apartments here

About Mark McCrindle

Mark McCrindle is a social researcher with an international following. He is recognised as a leader in tracking emerging issues and researching social trends. As an award-winning social researcher and an engaging public speaker, Mark has appeared across many television networks and other media. He is a best-selling author, an influential thought leader, TEDx speaker and Principal of McCrindle Research. His advisory, communications and research company, McCrindle, count among its clients more than 100 of Australia’s largest companies and leading international brands.

Visit Mark's website here.

The Future of Shopping

Tuesday, May 30, 2017

What will shopping in the future look like and will we even need shops? It is interesting to note than in an era of online shopping, we actually visit the shops more now than a generation ago.

In a survey this year we found that the main connection point Australians have with their local community is not the community centre, park, school or club but the local shopping centre. A visit to the shops is not just about getting groceries, it is a social experience, an entertainment destination, a café stop-off and of course an opportunity to see, try, and experience what’s new.

The shopping experience of the future will start much earlier than the moment we enter a store. It will begin at the time we make decisions about items we buy. Increasingly, these decisions will be socially informed by recommendations made by family and friends as well as our digital communities with whom we share common interests and even available nearby shoppers.

Shopping will become a hybrid of online purchasing through mobile devices and personalised shopping apps, and real world shopping in-store. By 2026 our in-store shopping will be guided not only by our shopping list but also by applications which facilitate our shopping experience. They will be able to detect when and where we are in store and provide recommendations and discounts in real-time based on our lifestyle, our purchasing habits, household demographics and our electronically-enabled shopping trolley as we fill it.

At home, intelligent appliances in our smart homes will monitor our consumption of grocery items, automatically detecting items we are running low on and based on past behaviour and clever predictions this shopping list will be automatically set up for payment and home delivery or available at convenient collection hubs.

Payments will not only be cashless but cardless, a quick swipe of our phone or device will pay the bill and receive the recept. And best of all, in an era of driverless cars, car share drop-off points and streamlined public transport, getting a good parking spot may even be achievable!

The Changing Face of Australia Event Recap

Friday, May 26, 2017

Australia is changing more rapidly than anytime in modern history. The Census provides us with a snapshot in time but also a perspective into our future.

To help not-for-profit leaders thrive in a changing environment, together with Clayton Utz, and 4community, we came together to host a breakfast this morning, called The Changing Face of Australia.

The changing face of Australia impacts how not-for-profit organisations hire talent, manage leadership succession, seek donations and deliver programs.

Thank you to Clayton Utz for hosting us at their picturesque office, where our guests could soak up the unobstructed view of our beautiful harbour. And of course, thank you to all of those in attendance. For those who missed the event, here is a quick recap.

With the Sydney skyline just behind him, Mark McCrindle opened the morning by unpacking the changing demographics, growing migration and emerging donor needs via our latest infographic, especially designed for the Not For Profit sector in Australia. You can download a copy by clicking here.

We then had an exclusive interview with 4Community CEO and RSPCA Queensland CEO, Mark Townend, detailing the use of research data to drive RSPCA’s mission, enable operational efficiencies and adapt to change.

THE CHANGING FACE OF AUSTRALIA INFOGRAPHIC

We would like to extend a big thank you to those in attendance this morning. Be sure to look out for our future events taking place in Sydney, and if you're interested in having one our McCrindle Speakers present at your next event, please don’t hesitate to get in touch!

About Research Visualisation

In a world of big data, we’re for visual data. We believe in the democratisation of information, and that research should be accessible to everyone, not just to the stats junkies. 

We’re passionate about turning tables into visuals, data into videos and reports into presentations. As researchers, we understand the methods, but we’re also designers and we know what will communicate, and how to best engage. 

Whether you’re looking to conduct research from scratch, or if you have existing data that you want to bring to life – get in touch with the McCrindle team.


SMART Breakfast Seminar Recap

Tuesday, May 16, 2017

Last Friday morning, it was our privilege to co-host the SMART Breakfast Seminar alongside NBRS Architecture at Macquarie University.

Thank you to Macquarie University for hosting us at their brand-new facility, designed by NBRS Architecture and of course a big thank you to all those in attendance. For those who missed the morning, here is an event recap.

The morning kicked off with a delicious breakfast and a time of networking with McCrindle and NBRS clients.


After a warm welcome from our MC Eliane Miles, Mark McCrindle opened the morning by providing a snapshot of our changing nation with the just-released census data. As we approach the next decade, Mark had a look back at the last decade and uncovered some of the megatrends that are redefining our multigenerational workforce.

We then heard from McCrindle’s Team Leader of Communications, Ashley Fell. Ashley gave us an insight into how our world is changing, therefore how our workplace leadership needs changing. Ashley shared the engagement equation on how to create culture, purpose and impact in our workplaces.

Next, it was over to NBRS, the brilliant architects who designed the new Macquarie University building. Directors, Andrew Duffin and James Ward shared how their vision for the muli-purpose conference facility was inspired by a new style of working space for academic institutions.

James Ward helped us understand workspaces in academia and the trends that present a blueprint for a new working environment.

Andrew Duffin, design director for the Macquarie University project, deconstructed the latest architectural trends for work, learning and living and how to create smart work spaces.

We’d like to say a big thank you to all of our valued clients and friends who attended the breakfast. Be sure to look out for our future events taking place in Sydney, and if you're interested in having one our McCrindle Speakers present at your next event, please don’t hesitate to get in touch! 

ABOUT MCCRINDLE SPEAKERS


At McCrindle, our team of professional speakers are in demand for their ability to clearly communicate the insights in engaging ways. Presenting at a variety of national and international events including keynote addresses at conferences, onsite professional development workshops and strategy briefings for senior leaders, the McCrindle speakers are recognised as leaders in tracking emerging issues, researching social trends, and are regarded as expert social researchers, futurists and story tellers.

To make an inquiry, please feel free to get in touch via email, or on 02 8824 3422.

Hills Business Performance Sentiment Index

Wednesday, May 03, 2017

On Friday in conjunction with The Hills Shire Council and the Sydney Hills Business Chamber, we released the Hills Business Performance Sentiment Index which gives an ongoing measure of the local economic conditions and business confidence. 

This study, now in its third year is very important in an entrepreneurial hotspot like the Hills, which is home to more than 20,000 businesses and almost 100,000 employees. 

The area is also strong with start-ups, which are expanding the local economy. Every week in the Hills, 15 new businesses commence operations and with the new transport infrastructure, commercial constructions and emerging urban centres, the number of new business start-ups locally will likely accelerate.

This year’s results highlight the challenging conditions local businesses are currently experiencing. The overall rating this year is lower than last year although the forward forecast remains strong. The current economic conditions are subdued and business expenses are up, yet such is the way of Australian entrepreneurs, their sentiment and outlook is decidedly positive.

Of the 21 measures, the two that scored the lowest, highlighting the biggest challenges, were the increasing business costs and the local infrastructure challenges. The highest two scores indicated that revenue forecasts for the six months ahead will rise and that local businesses forecast they will take on more staff this year. Therefore, the flat domestic economy, issues from under-construction local infrastructure and higher costs to revenue metrics are all viewed as temporary, though challenging circumstances.

Our thanks go to The Hills Shire Council and the Sydney Hills Business Chamber who recognise the importance of this Business Performance Sentiment Index in a growing local economy, amidst volatile times and facing massive change. Their foresight to commission such a project, commitment to its ongoing deployment and generosity in making it freely available to the business community is to be heartily commended.

Download the full report here.



Click below to view the previous Hills PSI Reports

Sydney at 5 million and the growth of The Hills Shire

Monday, April 24, 2017

Sydney has now officially hit a new population milestone of 5 million, and almost half of the population (2.2 million) reside in the 14 local government areas that make up Western Sydney of which The Hills is one.

If Western Sydney was a city in its own right, it would be the 4th largest city in Australia after Melbourne, the rest of Sydney, and Brisbane. While Western Sydney is just slightly smaller than Brisbane’s population of 2.3 million, it is growing 30% faster than Brisbane.

The population of The Hills is greater than the population of Darwin, and the two local government areas of Blacktown and The Hills have a combined population almost the same size as the entire state of Tasmania. This growth is evident in the increasing development seen around the Hills. The increasing urbanisation has raised the density of The Hills to 4.15 people per hectare, above Hornsby Shire’s 3.69 and well above Hawkesbury’s 0.24.

What differs the hills to the rest of Sydney?

The Hills Shire is now almost 10% larger than that recorded in the 2011 Census. Not only is the Hills population growing faster than the national growth rate, but the average household is significantly larger than the Australian average (3.1 compared to 2.6 people per household) and the district is home to a higher proportion of students, university educated adults and full time workers than both the national and state averages. The region is more culturally diverse with 3 in 5 residents having at least one parent born overseas compared to less than half of Australians nationally. The proportion of school-age children locally is 20% higher than the Sydney average, and those in their 40’s, 50’s and 60’s are similarly well above the greater-Sydney average.

Age gap in the Hills Shire

There is a hole in the Hills’ demographic, a 15-year gap in the numbers of locals aged 23 to 38. This missing group, neatly lining up with Generation Y, is a staggering 20% smaller than is average across the rest of Sydney. In fact, while there has been an increase in numbers of almost every age group over the 5 years between the last two Census reports, for the mid 20’s to mid-30’s there has actually been a decrease in numbers.

Entrepreneurial hotspot

The Sydney Hills is also an entrepreneurial hotspot, with 32,191 actively trading local businesses. So while the local population represents less than 0.7% of Australia, the number of businesses is more than twice this share at 1.5% of all Australian businesses. And with the new transport infrastructure, commercial constructions and emerging urban centres, the number of new business start-ups in the Hills will only grow.

The future of the Hills Shire

The future for the Hills will include more pockets of urbanisation which will create options for those looking for apartment living, walkable communities and a café culture. However, the size and diversity of the area will mean that the suburban and semi-rural nature of other parts will remain and the overall density will never reach the highs of local government areas like Parramatta which currently has 27.48 people per hectare. Not too many parts of Australia offer high-density living options just 10 minutes’ drive from acreage. Little wonder The Hills is one of the fastest growing regions in NSW.


Mark McCrindle will present the results of the 2017 Hills Business PSI, the third year of this study this Friday at the Sydney Hills Chamber of Commerce Chairman’s Lunch at which the Premier will deliver the keynote address.

If you would like a copy of the full Hills PSI Report please let us know and we will make it available after Friday’s launch.

Census Update - In the media

Thursday, April 13, 2017

The Australian Census has been conducted every 5 years since 1911, and is the biggest democratic activity in Australia. While the election last year counted 14 million votes, the 2016 Census includes every household, age group, resident and visitor – all 24 million of us.

Here’s everything you need to know about the preliminary Census results, painting a picture of our changing nation.

WHO IS THE TYPICAL AUSSIE?

The typical Australian is a 38 year-old Gen X woman, born in 1979, who can expect to live past the age of 85. She is married with two children and lives in one of Australia’s capital city (like 3 in 5 Australians), which is worth $825,980 and which she owns with a mortgage. She has $427,847 equity in their home, which is the bulk of her wealth. She works full-time and gets to work by car, along with 69% of all commuters.

HOW IS AUSTRALIA CHANGING?

We are ageing

The median age of Australians has increased from 37 to 38 (from the 2011 to the 2016 Census). Queensland has shown a strong leap in ageing (from 36 to 38), as has the Northern Territory (from a median age of 31 in 2011 to 34 in 2016).

We are culturally diverse

Three states (NSW, VIC, and WA) now feature their ‘typical’ resident as a person who has at least one parent born overseas. In NSW, China is now the top country of birth for residents born overseas and in VIC the top country for residents born overseas is India.

Owning a home outright is not as common anymore

The typical person across all of the states and territories now no longer owns a home outright, but with a mortgage. Only NSW and TAS feature the typical person who owns a home outright, and in the NT, the typical person is renting their home.

McCrindle In the media

Mark McCrindle on The Daily Edition

Eliane Miles on SBS News

Mark McCrindle on Seven News

McCrindle In the media





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