McCrindle in the Media

Friday, December 18, 2015

As Australia’s leading social researchers, the senior research team at McCrindle are actively involved in media commentary. From demographic analysis and future forecasts, to communication of key research findings and the identification of social trends, at McCrindle we are passionate about communicating insights in clear, accessible and useable ways.

Here are some of the most recent media pieces our research and team have been cited in:


Generation Alpha is coming

Futurist, demographer, and TEDx speaker Mark McCrindle is leading the campaign to call anyone born after 2010 a part of Generation Alpha. According to him, 2.5 million Alphas are born around the globe every week.
Alpha kids will grow up with iPads in hand, never live without a smartphone, and have the ability to transfer a thought online in seconds. These massive technological changes, among others, make Generation Alpha the most transformative generation ever, according to McCrindle.
“In the past, the individual had no power, really,” McCrindle told Business Insider. “Now, the individual has great control of their lives through being able to leverage this world. Technology, in a sense, transformed the expectations of our interactions.”

CLICK HERE TO READ THE ARTICLE 



Educating Generation Z: Let Them Color Outside the Lines

I am a Generation X mother attempting to raise a Generation Z daughter. I recently read a statistic by social researcher Mark McCrindle which set off an internal monologue that ended in a migraine: my daughter's generation will have "17 employers across 5 separate careers, working in jobs that don't even currently exist."






Sydney's most liveable suburbs: the Urban Living Index

The new index, which ranks the liveability of 228 suburban areas in Sydney, was produced by social research firm McCrindle for the Urban Taskforce Australia, an industry group representing property developers. Rating the liveability of suburbs will always be contentious. An attribute one person loves about a neighbourhood might be repugnant to another. No measure will ever be perfect and the findings of the Urban Taskforce's index are bound to spark debate.
The data on 20 separate indicators was used to assess the affordability, community, employability, amenity and accessibility of a suburb to determine how liveable it is.





Top five baby name trends for 2016

It's become something of a tradition for me to pick the knowledgeable brain of demographer and social researcher Mark McCrindle at the end of each year regarding baby-name trends for the following one. Here’s what he has to say about 2016.
“A name is popular for about a decade, and then it starts to fade,” says McCrindle. “A classic example is Jack. It dominated most years in the first decade or so of the 21st century, but now it’s starting to fall down the list. It became a victim of its own success. Lachlan is another name that was often first or second on the list, but is now starting to fade.






Researcher Mark McCrindle delivered the results to business leaders yesterday, revealing a PSI index score of -12. Nearly 200 Hills businesses, covering 15 sectors, responded to 21 questions rating their opinions on business conditions (current economic conditions, regulatory settings and infrastructure), performance (earnings, expenses, employment) and sentiment (cost, growth and economy in six months).


CLICK HERE TO READ THE ARTICLE






THE best stocking stuffers this Christmas are tech gifts — or wrap yourself up as a present. That’s the finding of McCrindle Research who surveyed 1012 Australians to discover their sentiment and spending intentions for this festive season. They found that this year Aussies plan on saving money, staying at home with family and friends and are hoping for technological gifts under the tree. Best-case scenario the gift gets used, at least until boredom sets in or the latest gadget hits the market. Worst-case scenario it gets binned, stuffed way way back in a cupboard — or sold.

Welcome to our blog...

We have a passion for research that tells a story, that can be presented visually, that brings about change and improves organisations. And we hope these resources help you know the times.

Our Social Media Sites

Facebook | McCrindle Research Social Media YouTube | McCrindle Research Social Media Twitter | McCrindle Research Social Media Flickr | McCrindle Research Social Media Pinterest | McCrindle Research Social Media Google Plus | McCrindle Research Social Media LinkedIn | McCrindle Research Social Media Mark McCrindle Slideshare


Last 150 Articles


Tags

trends careers financial dreams dessert acf15 sydneysiders video rule keeper IT Specialists australians staying home more suburb training Northern Beaches professional development rising house prices challenge generational trends life low density future proof priorities crime Financial Planning Association employers potts point ipswich grandparents entrepreneurs of today Territory dream child care unaffordable learner results Myth royal influence paying to work HSC workplace trends analyst leadership socialising ease of travel post rationalism New South Wales capital city property market PSI in depth interviews hills shire emerging technologies divorce collaboration research data dreaming interactive leader entrepreneurial learn Real Estate rich teleworking resilience easter Scouts royal education sector tertiary education social lives winter blues deloitte presentations youth Mark McCrindle Tasmania ABS gen z balance online shopping newspaper 2015 demographic trends city shopping product program wedding water JOMO conference speaker teachers millennials cars The ABC of XYZ GPO Australian Bureau of Statistics wolloomooloo mccrindle research define VIC cancelling event brands socialites wealth distribution home ownership eliane Australian Communities Trends typical australian staying in tea stay home going out australia shopper's pick financial emerging trends focus groups apartment local communities internships households communicate World Water Day FPA Education Future Forum divorce rate blaxland group Births internship hopes marketing Australia Day 2017 meals poker master award System's Architect hello fresh cancelling plans perth educated domestic shifts builders New Zealand holidays housing economy etiquette stats facts father's day Adelaide vegemite earnings Northern Beaches Christian School local prince george Assistant Store Manager holiday business index Western Australia future mortgage outsourcing Australian demographics debt hobart social Generation X learning styles Res Vis growing population 23 million researcher new york times McCrindle Speakers logan Aussie students teacher rise of local baby criminal princess charlotte townhouses population milestone follow Tuesday Trend politics millenials ultimo education research urban urban taskforce recap census events click marrickville megatrends friends thought leadership identity Gen Y family sydney event mentor Hornsby Shire Council Duchess of Cambridge wealth and income distribution 10 years 1968 customer social change education names 24 million social analysis DIY analysis darwin Australians society area wages workplace culture geomapping networking Channel 7 generation Z 2020 investor litter social enquiry safe government organisations average aussie public holiday mover and shaker cold work mates Canberra manly high density repayments moreton bay Northern beaches Event Australian Dream ashley mckenzie demographic mccrindle snapshot couple education future Channel Seven organisational culture states 40 million charity gold coast shbc selfie forecasting national private wealth Gen X commute household suburbs gender marriages publication population growth case study cloudy days housing affordability Australia Day employment sunburnt country Royals innovation leadership workshop entrepreneur survey summer Word Up Netflix generation alpha TDE baby boomers Social Trend Geoff Brailey cultural diversity ACF 2016 alpha Wagga Wagga financial future sports slideshare parenting ACT digital Australian communities national crime rates forum cancel plans wealth January 26th baby name trends English media activity Valentine’s Day twentyseventeen coffee sydney speaker seasons social life global financial crisis keynote personalities community social researcher CBD fears trend tuesday wealth and income consumer baby names young australians australian communities forum Charlotte world rain presentation data visualisation collaborative goal long weekend data analyst national wealth cooking teaching visualisation cash report Love skills waverton social shifts affordable New Zeland economic visual home the changing face of house children tableau pyrmont investment middle class work thrive fresh business internet workshop urban living index 2013 Christmas presents event mobile Real Estate Institute of Victoria environment christmas workforce experience emerging generations NEETs staff brand experience career housing trends professional Kiwi research pack housing growth relevant vegetarian debate responsive generations non profit neutral bay culture marriage easy rider global owning a home buildings population study student ACF SA faux-cilising faux-cilise Research Executive community event social commentator trends of 2017 property price Crime Rates mother's day weather social commentary university optus my business awards millionth unemployment sydneycity school sun clothing motivate baby boom families anzac Australian Families omnibus Northern Territory 24,000,000 NT house price demographer conference presentation small business young people hornsby media commentary Wodonga Aussies volunteers daily commute futurist in the media school students mccrindle in the media food world youth day housing market Melbourne monarchy capital cities authenticity spend village suburban living church Engineering Manager tips media men research visualisation communication religion media release Australian Trends celebration equip public speaking 1975 christianity salary future proofing sector wide Australian Census financial independence rental stress resource high density apartments 2012 work-life growth learning REIV Conference energy Sydney not-for-profit house prices social media sunny days retirement future of work tuesday jobs schools poor trends of 2016 youth unemployment insights future-proof winter goals Merry Christmas research earn renting ageing population jobs of the future focus group panel faux-ciliser South Australia market research not for profit finance income sentiments personal growth Christmas season mateship dare to dream happiness statistics narcissism insight ideas eliane miles school satisfaction sustainable high density living data keynote speaker teach Generation Y gen alpha menai quote know the times greatness intern educhat parents Sydney keynote speaker Queensland: QLD generation brand demographic transformations crows nest list community engagement Australian Home Kirsten Brewer relational tv weekly earnings entertainment demographics ashley fell women royal family Bathburst mythbusters graphs urban living ethnography schools students innovative future of education university degree curiosity The Daily Edition proactive baby name predictions annual income budget baby name property google Population Clock 1980 cost Caregiver qualitative research cartodb optus year 12 lifestyle social research kate middleton offenders Queensland Wellington woolworths news increasing densification australian communities trends report renter of the future technology research services high school affordability google for education Tuesday Trends Financial Planning Association of Australia land of the middle class plans transport social trends wellbeing Australian schools February 16 2017 infographic WA rent optimistic state mythbusting 1994 "know the times" REIV National Conference society trends change Do It Yourself language social researchers conference Christmas lunch education future report daily telegraph mining boom trend Deaths Christchurch cost of living royal baby residents EFF bondi tattoos 2014 TAS friendship mccrindle tea communications FOMO home owner living survey design aussie culture brisbane Financial Planning Week lalor park participants group session sector wide study australian social research global generations moderators guide victoria overcast huffington post online engage year 7 consumerism 2016 real NSW toys population map

Archive