McCrindle in the Media

Friday, December 18, 2015

As Australia’s leading social researchers, the senior research team at McCrindle are actively involved in media commentary. From demographic analysis and future forecasts, to communication of key research findings and the identification of social trends, at McCrindle we are passionate about communicating insights in clear, accessible and useable ways.

Here are some of the most recent media pieces our research and team have been cited in:


Generation Alpha is coming

Futurist, demographer, and TEDx speaker Mark McCrindle is leading the campaign to call anyone born after 2010 a part of Generation Alpha. According to him, 2.5 million Alphas are born around the globe every week.
Alpha kids will grow up with iPads in hand, never live without a smartphone, and have the ability to transfer a thought online in seconds. These massive technological changes, among others, make Generation Alpha the most transformative generation ever, according to McCrindle.
“In the past, the individual had no power, really,” McCrindle told Business Insider. “Now, the individual has great control of their lives through being able to leverage this world. Technology, in a sense, transformed the expectations of our interactions.”

CLICK HERE TO READ THE ARTICLE 



Educating Generation Z: Let Them Color Outside the Lines

I am a Generation X mother attempting to raise a Generation Z daughter. I recently read a statistic by social researcher Mark McCrindle which set off an internal monologue that ended in a migraine: my daughter's generation will have "17 employers across 5 separate careers, working in jobs that don't even currently exist."






Sydney's most liveable suburbs: the Urban Living Index

The new index, which ranks the liveability of 228 suburban areas in Sydney, was produced by social research firm McCrindle for the Urban Taskforce Australia, an industry group representing property developers. Rating the liveability of suburbs will always be contentious. An attribute one person loves about a neighbourhood might be repugnant to another. No measure will ever be perfect and the findings of the Urban Taskforce's index are bound to spark debate.
The data on 20 separate indicators was used to assess the affordability, community, employability, amenity and accessibility of a suburb to determine how liveable it is.





Top five baby name trends for 2016

It's become something of a tradition for me to pick the knowledgeable brain of demographer and social researcher Mark McCrindle at the end of each year regarding baby-name trends for the following one. Here’s what he has to say about 2016.
“A name is popular for about a decade, and then it starts to fade,” says McCrindle. “A classic example is Jack. It dominated most years in the first decade or so of the 21st century, but now it’s starting to fall down the list. It became a victim of its own success. Lachlan is another name that was often first or second on the list, but is now starting to fade.






Researcher Mark McCrindle delivered the results to business leaders yesterday, revealing a PSI index score of -12. Nearly 200 Hills businesses, covering 15 sectors, responded to 21 questions rating their opinions on business conditions (current economic conditions, regulatory settings and infrastructure), performance (earnings, expenses, employment) and sentiment (cost, growth and economy in six months).


CLICK HERE TO READ THE ARTICLE






THE best stocking stuffers this Christmas are tech gifts — or wrap yourself up as a present. That’s the finding of McCrindle Research who surveyed 1012 Australians to discover their sentiment and spending intentions for this festive season. They found that this year Aussies plan on saving money, staying at home with family and friends and are hoping for technological gifts under the tree. Best-case scenario the gift gets used, at least until boredom sets in or the latest gadget hits the market. Worst-case scenario it gets binned, stuffed way way back in a cupboard — or sold.

Welcome to our blog...

We have a passion for research that tells a story, that can be presented visually, that brings about change and improves organisations. And we hope these resources help you know the times.

Our Social Media Sites

Facebook | McCrindle Research Social Media YouTube | McCrindle Research Social Media Twitter | McCrindle Research Social Media Flickr | McCrindle Research Social Media Pinterest | McCrindle Research Social Media Google Plus | McCrindle Research Social Media LinkedIn | McCrindle Research Social Media Mark McCrindle Slideshare


Last 150 Articles


Tags

Christchurch investment sydneycity ethnography young australians rich village cartodb PSI culture sydney speaker women networking graphs Financial Planning Association hello fresh identity results marrickville poker master market research teacher financial future 40 million affordable keynote speaker debt leadership workshop baby name shbc family thought leadership responsive housing trends list mccrindle research easter social enquiry emerging trends logan Australians social online shopping schools housing gender social trends consumerism budget ultimo post rationalism demographic transformations skills business "know the times" menai WA Queensland teaching shopper's pick organisations world youth day 24,000,000 DIY optimistic EFF townhouses customer life Northern Territory demographic trends gen z entrepreneurial men global toys trends of 2017 collaborative Australian demographics research pack marriages millionth ipswich generation suburban living cancel plans presentations living 2014 FPA forum housing affordability emerging generations research forecasting repayments economy goal households society trends educated sector wide public holiday long weekend alpha real summer 1975 research visualisation future proofing research data work mates Netflix relational hornsby darwin Northern Beaches Christian School huffington post employment employers CBD marketing recap high density ashley mckenzie selfie presentation rising house prices mother's day ABS jobs intern global financial crisis overcast Education Future Forum case study work-life Myth publication future of education social analysis government professional development World Water Day Australian schools 2013 church baby boom going out click mover and shaker social life lifestyle communications leader school students workplace culture builders Charlotte media release mining boom waverton in the media wages new york times South Australia media commentary leadership 2017 urban living index System's Architect Engineering Manager follow divorce gold coast Australian Families crows nest Australian Trends Kiwi cultural diversity dessert pyrmont 2020 visualisation rain home teleworking millenials New South Wales 2016 children royal baby dream resilience Canberra perth mccrindle tea social researchers kate middleton communication personal growth January 26th dreaming 2012 wedding clothing geomapping report optus energy Do It Yourself learning trend tuesday Australian Communities Trends social commentator prince george panel community event Northern beaches Event mccrindle not for profit data Deaths quote population milestone Love vegemite safe NEETs resource community engagement hills shire unemployment anzac area online innovation families retirement christianity education sector visual suburb 1968 authenticity global generations financial independence school narcissism capital cities rule keeper royal education future innovative Word Up parents Royals sunburnt country Valentine’s Day domestic weekly earnings baby workshop demographics renting sentiments group session stay home twentyseventeen keynote challenge moreton bay ACF 2016 commute cold capital city sydney event communicate wolloomooloo mobile plans staying in Financial Planning Association of Australia Assistant Store Manager media activity Kirsten Brewer house internet public speaking sector wide study TDE Financial Planning Week mentor group product baby names australian communities forum jobs of the future tv media australia spend data analyst coffee internship debate Melbourne google for education Australian Bureau of Statistics cancelling plans generations entrepreneurs of today monarchy poor Australian communities Population Clock university states sydneysiders neutral bay christmas Aussie residents Wodonga priorities Research Executive stats goals property Wellington princess charlotte housing market high density apartments students training friendship sustainable NSW analysis future proof national private wealth education research urban living Merry Christmas insight facts social commentary teach Australia Day 2017 politics Australian Home grandparents brand experience cancelling event workforce trends of 2016 REIV Conference 10 years sun community Real Estate digital food Gen X volunteers rent sports high school education Res Vis workplace tea social media youth unemployment learner wellbeing entrepreneur not-for-profit shopping demographic australian social research work baby name predictions tips socialites small business snapshot research services video brand qualitative research australian communities trends report home owner winter blues mythbusting personalities Queensland: QLD rental stress paying to work lalor park engage non profit house prices focus groups owning a home business index Crime Rates McCrindle Speakers IT Specialists Tasmania futurist Tuesday Trend Channel Seven fears daily telegraph staff Duchess of Cambridge social researcher wealth and income cost holiday cars state Western Australia potts point father's day parenting friends rise of local Adelaide celebration average aussie population map program charity growing population society vegetarian learn annual income slideshare high density living earnings cooking victoria Generation Y schools students eliane home ownership ashley fell finance greatness newspaper cash middle class TAS researcher trends analyst low density ACF water define population growth mccrindle in the media financial dreams world survey generation Z consumer financial Northern Beaches deloitte New Zealand change Geoff Brailey REIV National Conference year 7 omnibus VIC megatrends young people wealth distribution generational trends ageing population tuesday socialising ease of travel Social Trend language education future report crime optus my business awards study Scouts cloudy days focus group millennials ACT Aussies Territory faux-cilising city brisbane mortgage litter trend Australian Dream happiness participants salary eliane miles curiosity social shifts future of work conference speaker news FOMO cost of living winter infographic transport house price apartment brands events February 16 blaxland learning styles national wealth royal influence income generation alpha The ABC of XYZ in depth interviews land of the middle class 24 million trends Sydney typical australian collaboration Tuesday Trends equip property price Australia Day thrive Real Estate Institute of Victoria The Daily Edition experience household Births mateship award sunny days Christmas season national crime rates mythbusters Wagga Wagga social research university degree increasing densification outsourcing Sydney keynote speaker tableau Mark McCrindle bondi holidays etiquette earn demographer shifts student know the times 1980 careers event easy rider meals data visualisation career suburbs Christmas lunch conference technology conference presentation Caregiver local criminal names local communities organisational culture unaffordable interactive couple religion fresh Hornsby Shire Council tattoos Christmas presents child care internships motivate social change year 12 economic seasons survey design housing growth environment New Zeland aussie culture youth future urban relevant school satisfaction 2015 baby name trends teachers Australian Census property market social lives faux-cilise renter of the future population wealth and income distribution growth weather marriage hobart balance affordability buildings woolworths HSC Bathburst statistics Channel 7 entertainment ideas 23 million moderators guide NT urban taskforce English the changing face of Generation X JOMO faux-ciliser offenders educhat divorce rate hopes professional dare to dream daily commute australians staying home more royal family insights baby boomers google acf15 manly future-proof 1994 Gen Y emerging technologies SA census proactive gen alpha investor tertiary education wealth GPO

Archive